Top Story


Home >> Media - Radio >> Article

Radio One Chennai celebrates first birthday with 365 gifts and more

Font Size   16
Radio One Chennai celebrates first birthday with 365 gifts and more

Radio One Chennai is turning one on January 10. In order to celebrate the first anniversary, the station has lined up some interesting and entertaining activities for its listeners. Radio One is a JV between BBC and Mid-Day Multimedia.

To begin with, as a token of gratitude to its listeners for their unflinching support over one year, Radio One is giving away 365 gifts over a week starting January 9, on all its shows. Each of the gifts is meant to ensure listener gratification for the whole year. The 10-day long celebration will begin with Radio One thanking 365 lucky listeners by giving them gifts that they could use over a year, until the station’s second anniversary. Radio One is also organising a ‘Balloon Festival’ on Chennai’s Besant Nagar Beach on January 13. The radio station plans to make this an annual event and a perfect curtain raiser the Pongal festivities.

“Over 10 days, listeners can look forward to some exciting programmes and gifts. We are already No. 1 among our core target group of SEC A &B, in the age group of 20-35. In the year ahead, we are hopeful to grow at a faster pace and add more listeners,” said LV Navaneeth, Station Head, Radio One Chennai.

The first anniversary celebrations will conclude in early February with an on-ground event titled ‘Radio One Nite’.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube