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And the most popular songs playing on radio are…; AirCheck India takes stock

05-July-2008
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And the most popular songs playing on radio are…; AirCheck India takes stock

Ever wondered which songs India is listening to most on radio? For the first time, a compilation of a comprehensive airplay chart of songs on popular radio stations across the country has been done by AirCheck India. The radio monitoring service from Radio Computing Services has analysed airplay of popular songs in the first six months of 2008 and condensed the results into a chart of Twenty Most Popular Songs on Radio in India.

AirCheck India is in a unique position to compile the relevant data, as it monitors 69 commercial radio stations in India’s 13 largest cities. Such information is of particular interest to the radio stations themselves, to the recording industry and to anybody who sells or markets popular music. Such charts are a standard media fixture and resource in many media markets around the world. But until now, in India airplay charts of this kind were not available in a systematic fashion.

In addition to the most popular songs overall, AirCheck also intends to compile charts relating particularly to English language songs, to Bollywood titles and to Hindi Pop. AirCheck also gathers airplay information relating to Bengali, Tamil, Telugu and Kannada songs.

As per AirCheck’s analysis, the Top 20 most frequently played songs on radio in India are: Pehli Nazar Mein (‘Race’); Zara Sa (‘Jannat’); Race Saanson Ki (‘Race’); Zara Zara Touch Me (‘Race’); Jashn-E-Baharaan (‘Jodhaa Akbar’); Tum Se Hi (‘Jab We Met’); Mauja Hi Mauja (‘Jab We Met’); Yeh Ishq Hai (’Jab We Met’); Kholo Kholo (‘Taare Zameen Par’); Uncha Lamba Kad (‘Welcome’); Break Free (‘Krazzy 4’); Chhaliya (‘Tashan’); Bum Bum Bole (‘Taare Zameen Par’); Ajab Si Ajab (‘Om Shanti Om’); Judai (‘Jannat’); Khwab Dekhe - Sexy Lady (‘Race’); Kiya Kiya (‘Welcome’); Taare Zameen Par (‘Taare Zameen Par’); Dil Haara Re (‘Tashan’); and Khwaja Mere Khwaja (‘Jodhaa Akbar’).

AirCheck is a world leader in radio spot and music monitoring, providing services for broadcasters, media research firms, the recording industry and advertising agencies. AirCheck India, a subsidiary of US-based RCS Inc., provides audio identification services of commercials and songs that are played on air.

RCS (Radio Computing Services) is the world’s leading provider of broadcast and Webcast software, serving over 9,000 radio stations, TV music channels, cable companies, satellite music networks and Internet stations worldwide. In India, RCS serves broadcasters, among them many of the recently licensed FM radio stations, through its subsidiary RCS (India) Pvt Ltd, which was founded in 2002.

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