Top Story


Home >> Media – Print >> Article

Samir Jain, Bhaskar Das visit Pradeep Guha after DNA launch

Font Size   16
Samir Jain, Bhaskar Das visit Pradeep Guha after DNA launch

As we have reported elsewhere in our morning edition, the DNA was successfully launched on Saturday. It would have required immense guts and resilience to stick to its launch deadline at a time when Mumbai became the country’s ‘wetropolis’. Away from the euphoria of the launch, an unusual gesture has gone unnoticed, the kind that adds to the folklore of the print media.

On paper he is Vice-Chairman of Bennett, Coleman & Co. Limited. In essence Samir Jain is the quintessential media baron of this country – mercurial, reclusive (can anyone recall when he gave his last interview?), visionary, and the man who has virtually set every trend in the print media in this country.

And there is Pradeep Guha, his protégé, confidant and partner in arms for three decades. In many ways, it was the Jain-Guha team that has propelled The Times Group into an unassailable position over the years. Together they had masterminded and implemented the Mastermind, The Times Group’s awesome rate card.

It is a different matter that today Guha is successfully spearheading DNA. From scratch he built a team that has just delivered Mumbai’s latest print baby, a healthy 54-page product.

On Saturday evening, according to very well-informed sources, Samir Jain, along with Bhaskar Das, who has replaced his mentor Guha as the Times Group’s National Response Head, paid a visit to Guha’s office to felicitate him on the successful launch of DNA.

Present in Guha’s room was DNA Editor, the redoubtable Gautam Adhikari, another long-time confidant of Jain. Also present was Ayaz Memon, currently DNA’s editor-at-large and Sports Editor, and the former Sport Editor of The Times of India.

It requires immense mental strength and at the same time humility – especially if he happens to be the most powerful media baron of the country – to pay a personal visit to his rival and challenger to congratulate him. But then, that is Samir Jain.

I am not sure how this piece of revelation will be taken. But, as I said in the beginning, it is events such as these that finally create the larger than life environment of the print media. VC-ji, dear Pradeep, Gautam and Bhaskar, sorry if I spilled the beans.


Sidharth Gupta, Co-founder, Treebo talks about their outdoor campaign ‘Perfect stay or don’t pay’, what prompted this bold advertising move, its targeting, and the metrics that the brand utilizes to measure the efficacy of such a campaign

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)