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Print ad volumes up by 5 pc during first quarter of 2008: AdEx Analysis

28-April-2008
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Print ad volumes up by 5 pc during first quarter of 2008: AdEx Analysis

Print advertising went up by 5 per cent during the first three months of 2008 as compared compared to the corresponding period of 2007. The advertising ratio of newspapers and magazines was 95:5 during Q1 2008. Social Advertisements led in print advertising during the quarter, with BSNL topping the advertisers’ list in print advertising.

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