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Only 1% growth in Print advertising by Hotel sector in 2004: AdEx study

08-March-2005
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Only 1% growth in Print advertising by Hotel sector in 2004: AdEx study

Print advertising by the hotel industry in 2004 remained at almost the same level as in 2003. The industry is seen to be stepping up ad spends in summers and during the festival season. While Mahindra Holidays & Resort was the biggest spender, among brands Club Mahindra took the top position.

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