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IRS Q2 2010: Not much cheer for newspapers and magazines in Chhattisgarh

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IRS Q2 2010: Not much cheer for newspapers and magazines in Chhattisgarh

Publications in Chhattisgarh have seen a rapid decline in their average issue readership (AIR) figures in IRS Q2 2010. Four of the top five newspapers and three of the top five magazines have witnessed negative growth rates in AIR, as compared to the previous quarter.

Among the top dailies, Dainik Bhaskar leads the list with an AIR of 1,021,000 in Q2, as against an AIR of 1,056,000 in Q1, a decline of 3.31 per cent. Hari Bhoomi has seen a decline of 4.92 per cent in AIR. NaiDunia is placed third among the dailies with an AIR of 355,000 in Q2, as compared to 377,000 in the previous quarter, a decline of 5.84 per cent.

Among the periodicals, five of the Top 10 magazines have seen negative growth in Q2. Meri Saheli leads the field with an AIR of 73,000. Aha Jindagi, Grehlakshmi, Arogya Sanjivani, Filmidunia and General Knowledge Today are among those that have clocked double digit growth in AIR, as compared to IRS Q1 2010 results.

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IRS Q2 2010: Magazines display strong growth potential in Andhra Pradesh

IRS Q2 2010: Most dailies, magazines witness slump in Kerala

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IRS Q2 2010: Publications in Maharashtra see some light

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IRS Q2 2010: Hindi publications dominate Bihar market; magazines witness decline trend

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IRS Q2 2010: Publications in West Bengal do well with positive readership trends

IRS Q2 2010: Assam market looks grim for dailies and magazines; all see dip in AIR

IRS Q2 2010: TOI’s might continues in Mumbai; positive growth boosts other players too

IRS Q2 2010: Dismal shows for English magazines; numbers head south

IRS Q2 2010: Four of the top five Hindi magazines witness decline; Saras Salil maintains lead

IRS Q2 2010: Mixed reactions from South publishers; call for different pattern of estimation for magazines

IRS Q2 2010: English dailies show positive growth; TOI remains undisputed leader

IRS Q2 2010: Positive growth for Top 3 Hindi dailies in Delhi NCR; NBT leads

IRS Q2 2010: Hindi dailies witness several ups and down in Mumbai

IRS Q2 2010: Pecking order of Tamil publications remains intact despite decline in AIR

IRS Q2 2010: Top order remains unchanged for Marathi publications; dailies soar, but magazines despair

IRS Q2 2010: Kannada publications chalk up a growth story; double digit growth for 3 Kannada dailies

IRS Q2 2010: Four of Top 10 dailies see decline in AIR; no change in order seen among top 5 dailies; Dainik Jagran, Dainik Bhaskar lead again

IRS Q2 2010: Decline trend continues to plague magazines; top order remains unchanged

IRS Q2 2010: HT continues lead in Delhi & Delhi NCR; negative growth for top 2 players

IRS Q2 2010: Business dailies put up a decent show; magazines still fighting it out

IRS Q2 2010: Top 10 Hindi dailies witness ups and downs; Dainik Jagran remains the leader

IRS Q2 2010: Daily Thanthi shows growth amid declining AIRs among Tamil publications

IRS Q2 2010: Gujarati publications have a growth story to tell

IRS Q2 2010: Top Bengali dailies put up a good show; but periodicals show signs of fatigue

IRS Q2 2010: Mixed bag for Malayalam publications; some dailies see growth, all magazines drop

IRS Q2 2010: Mixed bag for Telugu publications

IRS Q2 2010: Top Punjabi publications witness general growth trend

IRS 2010 Q2: No joy for Assamese publications as AIRs continue to decline

IRS Q2 2010: Oriya publications take the de-growth route

IRS Q2 2010: No surprises in Urdu publications; Inquilab, Siasat hold top positions


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