Top Story


Home >> Media – Print >> Article

Consumer durables advertising in print dips 12 pc in H1 ’09: AdEx Analysis

Font Size   16
Consumer durables advertising in print dips 12 pc in H1 ’09: AdEx Analysis

Consumer durables advertising in print decreased by 12 per cent during January-July 2009, as compared to same period in 2008. Television sets category had the maximum share of consumer durables print ad pie during this period. LG Electronics India Ltd topped the list of consumer durables advertisers in print during January-July 2009.


Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

SEBI (Securities and Exchange Board of India,) imposed the fine for delayed disclosures under the Listing Agreement and the Insider Trading Regulations

Under BN Kumar’s leadership, PRCI held several successful global conclaves, brought out highly professional house journals and conducted international award winning social communication campaigns

At the 10th Pitch CMO Summit, marketers discussed the challenges of interfacing with the digitally empowered consumer.