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Automobile advertising dips 12 per cent in print during 2007

28-January-2008
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Automobile advertising dips 12 per cent in print during 2007

Despite the launch of several new models, automobile advertising in print fell by 12 per cent in 2007 compared to 2006. Maruti Suzuki topped the chart of automobile advertiser in print under the ‘passenger vehicles’ category, while Hyundai i10 topped the chart of new automobile brands launched in print during 2007. Passenger vehicles ads accounted for more that 50 per cent of all automobile advertising in print in 2007.

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