Top Story


Home >> Media – Print >> Article

ABC elects Subroto Chattopadhyay as Chairman; Vijay Darda is Dy Chairman

Font Size   16
ABC elects Subroto Chattopadhyay as Chairman; Vijay Darda is Dy Chairman

Audit Bureau of Circulations (ABC), a not-for-profit voluntary organisation consisting of publishers, advertisers and advertising agencies, has elected its new Council of Management. Subroto Chattopadhyay, Chairman, The Peninsula Foundation, has been elected ABC Chairman for the period 2009-10, while Vijay Darda, Chairman, Lokmat Group, has been elected the Deputy Chairman of ABC.

Chattopadhyay, who was Deputy Chariman of ABC for 2008-09, takes over from Ch. Kiron, Managing Director of Ushodaya Enterprises Pvt Ltd, the incumbent Chairman.

In conversation with exchange4media, Darda said, “My priorities for the year ahead will be to strengthen the hands of my Chairman, to strengthen ABC by bringing in more clarity and more people to the ABC fold, because this is the only authentic body that the advertising agencies can depend upon, and this is the only international body that certifies the truth of your circulation. In fact, the NRS-IRS merger will only bring in more authenticity and more reliability.”

Some of the other new members in the Council of Management include, Aritra Sarkar of The Telegraph; Ravi Pisharody, President - Commercial Vehicles, Tata Motors; and Vikram Sakhuja, CEO, GroupM South Asia.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular