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8 pm IPL matches go half-covered in some newspapers because of deadline restrictions

16-March-2010
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8 pm IPL matches go half-covered in some newspapers because of deadline restrictions

Early print deadlines in some newspaper houses are leading them to skip the coverage of the entire IPL match which starts at 8 pm. There are, however, a few newspapers that have relaxed their deadlines especially to cover the complete IPL match. It will be interesting to see if the semi-final and final matches will force the other newspapers to extend their deadlines and give readers full match coverage.

It is learnt that the sports desk of Hindustan Times has extended the deadline by up to half an hour especially for the IPL tournament. On the other hand, Amar Ujala has made no such special arrangement and is covering the entire match because they have always kept their deadline late. “Every unit has been told that if necessary, the paper can be printed 15 minutes late owing to the IPL matches,” admitted Devpriya Awasthi, Regional Editor, Amar Ujala (Noida).

Hindi daily Hindustan has not extended deadlines, but they do cover matches in what they call ‘Chapte-Chapte’ (while printing). However, sometimes final results of the matches do get missed out in some editions. “We don’t want to interfere with our time management because it can impact the delivery time of the newspaper and it is not in the favour of readers,” said VK Bahuguna, Deputy Sports Editor, Hindustan.

Alok Sinha, Sports Editor, The Times of India, said, “We have been able to cover late night IPL matches because coincidentally, our deadline is not different from the match end timing.”

Kulbir Chikara, Group Editor, Hari Bhoomi, on the other hand, does consider IPL to be that big event to change the deadline of a newspaper. He, however, admitted that they might give relaxation in deadline for the semi-final and final matches.

However, the city edition of the newspaper does cover the whole match because of its late printing deadline.

Tags Hindustan Times Amar Ujala The Times of India Nitin Pandey

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