PR And Corporate Communication News
PR Webinar

Watch as panelists Sonia Huria, Sameer Bajaj, Rajiv Chhibber and Tuhina Pandey talk on communicators enabling new narrative in a re-imaged world

exchange4media Staff Jun 10, 2020 8:32 PM

MSL

The agency will be responsible for covering consumer and corporate PR along with influencer engagement.

exchange4media Staff Jun 10, 2020 3:56 PM

Vikram Kharvi

Guest Column: Vikram Kharvi, Vice President, Adfactors PR, writes that tools like public relations, earned digital reputation are an investment in the future of businesses

Vikram Kharvi Jun 10, 2020 2:07 PM

User Generated Content

While brands across the spectrum leverage the trend during lockdown for reach and engagement, experts back it on grounds of better ROI

Nafisa Shaheen Jun 9, 2020 8:38 AM

Piyali Reddy

Reddy, Head - Corporate Communications at Axis Bank, talks on how the bank is dealing with the COVID crisis, leveraging digital, importance of corporate communication teams and more

Nafisa Shaheen Jun 8, 2020 3:09 PM

Ophira Bhatia

Guest Column: Ophira Bhatia, Director, Corporate Governance Affairs, Mondelez India, says the company aims to make snacking sustainable by creating a future where people and the planet thrive

Ophira Bhatia Jun 5, 2020 7:26 PM

Purnima Sahni Mohanty

Purnima S Mohanty, Director - Communications, Microsoft India, talks on challenges & opportunities created by coronavirus, her contribution as a woman leader, paradigm shift in communications & more

Nafisa Shaheen Jun 5, 2020 6:20 PM

OTT

Industry players say the prime focus is on driving consumer outreach and introducing new content forms

Nafisa Shaheen Jun 4, 2020 8:40 AM

Edelman

CEO Richard Edelman has said in an internal communication that the PR agency will have to go for pay cuts between 5-20%

exchange4media Staff Jun 3, 2020 10:41 AM

Shubham Mukherjee

Prior to this, Mukherjee was associated with Bain & Company as Head Marketing, Corporate Communication and Editorial

exchange4media Staff Jun 2, 2020 2:56 PM

PR Campaigns

Leading agencies talk about their most creative works during the COVID-induced lockdown

Nafisa Shaheen Jun 1, 2020 4:20 PM

Ophira Bhatia

In a chat with exchange4media, Ophira Bhatia, Director, Corporate & Government Affairs, India - Mondelēz International, spoke about the coronavirus crisis, leveraging digital media, and more

Nafisa Shaheen May 29, 2020 8:43 AM

Fujifilm Tribhuwan Joshi

Guest Column: Tribhuwan Joshi, Lead, Brand Communication, PR & CSR Fujifilm India, writes how and where brands should direct their PR & marketing efforts during the COVID crisis

Tribhuwan Joshi May 28, 2020 7:29 PM

Reboot Mantra

The series will feature industry thought leaders who are ready to endorse the new business climate and build it into a movement that reboots business.

exchange4media Staff May 28, 2020 2:54 PM

COVID-19

From distributing health kits to police personnel to supplying meals to the needy and stranded, PR leaders share COVID-19 initiatives taken by their firms

exchange4media Staff May 27, 2020 8:57 AM

Healthcare

Experts discuss how they have been easing the burden of fake news during the pandemic, aiding the healthcare industry who have been at the frontline

Nafisa Shaheen May 25, 2020 8:27 AM

Varghese

Guest Column: Varghese M. Thomas, the Global Head & Vice President – Corporate Communications, TVS Motor Company spells out how PR can play a pivotal role during the pandemic

Varghese M. Thomas May 22, 2020 12:11 PM