Top Story


Home >> People Movement >> Article

Zee TV chooses ex-O&M Gautam Sengupta to head ad sales

Font Size   16
Zee TV chooses ex-O&M Gautam Sengupta to head ad sales

In a prompt strategic move, Zee TV has chosen ex-O&M Kolkata Gautam Sengupta to replace Triveni Das, who has just completed her notice period, resigning from the responsibilities of handling the channel’s ad sales. Sengupta joins Zee TV as Senior Vice President, Sales.

Sharing more on the development, Abhijit Saxena, Business Head, Zee TV, asserted, “With Gautam joining us where Triveni leaves, one thing is for certain – the continuity in the sales function is kept intact. There won’t be any break in the functioning of the sales team.”

As per Saxena, another aspect of the new appointment that he finds works in Zee’s favour is the experience that Sengupta brings in with him. “We are delighted to share the extremely rich background he brings with him. Today, where Zee is poised to leap to the next level, Gautam’s appointment will only help facilitate the jump to success. He is an extremely valuable asset, one we are most pleased to have on board,” he said.

In his professional career, Sengupta has served companies like HLL, O&M Kolkata and Cadbury, amongst others.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

In terms of affiliates, India ranks on the top. Spurred by the fast growth of mobile users and hence internet users, there are millions of websites, apps, WAP-sites and blogs using affiliate marketing...

Insecurity in the workplace due to the idea of AI encroaching on your job, or being sidelined at work because of your small town background? Sandeep Goyal has the right answers to help you deal with w...

As National Sales Head at, Ashish aims to bring on board a maximum number of advertising partners and consolidate the network’s position as a leader in the space.