Top Story


Home >> People Movement >> Article

VGC ropes in Saumya Chattopadhyay as Planning Director

Font Size   16
VGC ropes in Saumya Chattopadhyay as Planning Director

Vyas Giannetti Creative (VGC) has added another senior resource to its fold. Saumya Chattopadhyay has joined the company as Planning Director. Chattopadhyay was formerly with the Southseas Film TV School & Productions, Auckland, New Zealand, where he worked as International Marketing Manager for Asia, as well as had stints in account planning at Euro RSCG Mumbai and O&M Mumbai and Saatchi’s, London, for a brief period.

Atul Hegde, Chief Operating Officer, VGC, said, “It’s great to have Saumya on board at a time when there is so much activity and growth happening at VGC; we have always regarded strategic planning as a key ingredient in creating successful communication programs. I’m sure he will build a robust planning team which will continue to add value to all our clients.”

Chattopadhyay said, “It’s really an exciting time to be joining VGC as we are already known for our creative excellence and bringing in a dimension of creative account planning will be a great value addition to our clients.”

Chattopadhyay has worked on diverse categories and has handled brands like Sandoz, Voltas, Sony Television, HDFC Bank. Unilever Lakme, Pond’s, Aviance, Kissan to name a few.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular