Top Story

e4m_logo.png

Home >> People Movement >> Article

Uday Kagal appointed Branch Head of Synovate Mumbai

05-October-2006
Font Size   16
Uday Kagal appointed Branch Head of Synovate Mumbai

Global market intelligence firm Synovate has appointed Uday Kagal as Head of Mumbai operations. Kagal comes in with 19 years’ experience in market research in different capacities where he had worked both on the agency as well as the client side. Apart from stints with erstwhile MARG (now ACNielsen ORG MARG) and TNS Dubai as Research Director and Senior Group Account Director, Kagal has extensive experience with a multitude of large corporations.

Kagal was also with HLL, where he was CMI Manager, responsible for brand tracking and ad pre-testing. His stint with HSBC Bank as Senior VP-Customer Connect Analytics and Relationships entailed implicit research, brand tracking, customer satisfaction, market potential modelling and customer lifetime value segmentation. He is also credited with setting up the CCAR division for HSBC Bank.

Kagal, who is a postgraduate in rural management from the Institute of Rural Management, Anand in Gujarat, will report into Synovate India MD, Alok Shanker, and will primarily be responsible for new sector forays and revenue generation for Synovate’s largest branch office in India.

Synovate is a leading global research company, operating in 51 countries and employing more than 5,000 people. The company generates consumer insights that drive competitive marketing solutions and provides a broad range of market intelligence services using powerful and established methodologies as well as innovative and tailored solutions.

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular