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Six Inches strengthens creative team

23-January-2010
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Six Inches strengthens creative team

Six Inches, a creative and integrated brand communication agency, has announced mid-level management appointments to strengthen its creative and account management team. The company has appointed Reshma Basankar as the Art Head, Zohara Kapadia as the Copy Head and Saket Vaishnav as Business Head.

Speaking on the development, Pravin Shah, Founder & Managing Director, Six Inches, said, “Keeping in sync with our growth pursuits for this year, it was necessary to have a well experienced team in place to lead certain verticals. I’m positive we have found a good match with Reshma, Zohara and Saket to enable us to continue ahead.”

Basankar has spent 12 years in advertising at the Times Group and Network Advertising, where she has handled a variety of brands including Jet Airways, Cipla, HDFC Ergo, IDBI Bank, Anchor and Thomas Cook.

Kapadia has worked with leading advertising firms such as Quadrant, Percept/H, Umbrella and Beehive Communications over the past nine years. She has worked on a diverse portfolio of brand such as Kenstar, Tourism Malaysia, Star Cruises and Reliance Industries.

Vaishnav brings with him experience in strategising and business development. Over the years, he has worked with Mudra, Percept/H and Concept Communications and handled brands such as Bajaj Allianz, Godrej Consumer Products Ltd, Air Deccan and J.K. Cement as well as won many new businesses for these organisations.

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