Top Story


Home >> People Movement >> Article

Rajesh Sheshadri to join NGC, History as VP-Marketing

Font Size   16
Rajesh Sheshadri to join NGC, History as VP-Marketing

Rajesh Sheshadri, Head of Marketing, TV Today, is joining as Vice-President, Marketing, National Geographic Channel and History Channel. Confirming this to exchange4media, Sheshadri said he would be joining NGC by the middle of next month.

On his three-year stint with Aaj Tak and Headlines Today, Seshadri said, "It's been a good experience working with TV Today. Our task was primarily to consolidate Aaj Tak and boost Headlines Today. So it was challenging and exciting."

Sheshadri said that the challenges in NGC and History were very different in nature, which is what really led him to join the channel. "The genre is very different. I believe that this has worked out as a great opportunity and is an interesting platform for me," he said.

Recently, Charath Narsimhan had moved out of History Channel to join Raymond's. Narsimhan was looking after the marketing operations as VP. Sheshadri will now take charge of the channel's marketing operations.


Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

Under BN Kumar’s leadership, PRCI held several successful global conclaves, brought out highly professional house journals and conducted international award winning social communication campaigns

At the 10th Pitch CMO Summit, marketers discussed the challenges of interfacing with the digitally empowered consumer.

Aamir Khan will soon be seen in a full-fledged marketing campaign around the upcoming Vivo products and will feature in a new television commercial