Leo Burnett has appointed Rajesh Mani as Executive Creative Director. He moves from O&M and his recent work includes the BlackBerry Boys commercial, which he co-created with Rajiv Rao and wrote the hugely popular song ‘Blackberry Boys’.
At Leo Burnett, Mani will be handling brands like Bajaj Electricals, Tata Capital, Tashi, and HPCL, among others.
Commenting on Mani’s appointment, KV ‘Pops’ Sridhar, NCD, Leo Burnett, said, “Being a Humankind Agency, we are always eager to work with creatives who have human stories to tell in simple ways. Mani is completely that kind of person and it will be a pleasure to work alongside him on some of our key clients.”
On his new role, Mani said, “At Ogilvy, I worked on one of the best brands in the country – Vodafone. Now, it was time to seek new challenges and expand my horizons. Pops gave me an opportunity to do just that. I am happy and excited to come on board.”
Mani, who has an experience of 12 years in the industry, has also done some acclaimed films like the Hutch ‘caller tunes’, Vodafone 60 P/ minute film and was also part of the core team that launched ZooZoos. His other internationally acclaimed work was for the global launch of Lenovo X300 laptops with a film that was showcased during the Beijing Olympics, titled ‘The Flying Sumos’.
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