Top Story

e4m_logo.png

Home >> People Movement >> Article

Nitin Jain joins as Director of Optimal Media Solutions (OMS), BCCL

09-January-2007
Font Size   16
Nitin Jain joins as Director of Optimal Media Solutions (OMS), BCCL

After quitting MTV Networks India, Nitin Jain has now joined as Director of Optimal Media Solutions (OMS) which is a wholly-owned subsidiary of Bennett, Coleman & Co. Limited. At MTV Networks India, Jain was Vice-President, Ad Sales.

Commenting on Jain’s appointment, Vijay Jindal, member of the board of BCCL, said, “Jain brings to board his experience and expertise in media selling and buying. I wish him luck and believe that he will add new dimensions to our value-added services that OMS offers.”

Jain, speaking about his new assignment, said, “The decision to join OMS was driven by the fact that it’s a part of Times Group which in itself is a name to reckon with. It is a profitable, strong brand with a great vision which are reasons enough to be a part of the group.”

He added, “Medianet as a portfolio also offers a huge potential to explore. Currently, the task at hand is to streamline the systems and processes and, importantly, to grow the business.”

Medianet is a PR brand that operates through OMS. It provides comprehensive media coverage and content solutions to clients, especially those associated with fashion and lifestyle, FMCG, movies and TV. It may be added here that Medianet was set up a few years ago to monetise some amount of editorial space by way of paid coverage of events in the lifestyle category.

In 1988, Jain joined HTA in the media department but within a span of six months he moved to client servicing. After spending close to four and a half years he moved back to media and was with WPP’s GroupM till April 2005 before taking up the MTV assignment.

Also see:

Nitin Jain, VP Ad Sales, MTV Networks India, puts in his papers

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular