Top Story

e4m_logo.png

Home >> People Movement >> Article

Manish Mathur, Business Head of CubeM, joining P9 Integrated as GM, Media Buying/Marketing Services

08-December-2005
Font Size   16
Manish Mathur, Business Head of CubeM, joining P9 Integrated as GM, Media Buying/Marketing Services

Manish Mathur, who was instrumental in setting up CubeM, the entertainment division of BroadMind, is moving to P9 Integrated. He joins the Percept company as General Manager, Media Buying and Marketing Services. Mathur confirmed the news but declined to offer any comments.

Mathur had worked with Mindshare for almost two years, where he initiated the setting up of CubeM to cater to entertainment clients. He has seven years of industry experience and was earlier with Madison, where he was handling media buying duties for Coca-Cola.

Mathur’s exit from Mindshare comes close on the heels of Navin Shah’s departure, who was heading Broadmind Entertainment. Shah has now been appointed as CEO of P9 Integrated. Both Mathur and Shah will take charge of their new assignments from December 12.

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular