WPP co-COO Mark Read sends reassuring letter to its 200,000 employees around the world
.jpg "L for Love campaign receives positive response from LGBTQ community")
L for Love campaign receives positive response from LGBTQ community
We plan to expand into home appliances segment soon: CMO, Home Credit
IPL ad series- Part V: Muthoot Finance’s ad cleverly interweaves cricket and Bollywood
.jpg "TAM data: IPL 11 - Coca Cola enters top 5 advertised brands")
TAM data: IPL 11 - Coca Cola enters top 5 advertised brands
Kevin Pereira, Head of Distribution, Walt Disney Television International (India), has put in his papers. At Walt Disney, Pereira was reporting to Antoine Villeneuve, Senior VP and MD.
According to sources, Pereira decided to quit the organistion citing some personal reasons. A source said, “Pereira is taking a break as his son will be going to Hong Kong for training, and also his wife has not been keeping well. So, we believe that he wants to attend to his family at this point of time.”
Pereira has 21 years’ experience of which 10 years were in media. Prior to joining Walt Disney, Pereira was associated with United Home Entertainment Ltd, Hungama TV, for three years as Senior VP Distributions and Operations. He was also worked with ESPN-STAR Sports as Regional Manager, West, and Venture Infotech, an IT firm.
His next destination couldn’t be ascertained at the time of filing this report, nor was there any official announcement on his replacement at Walt Disney.
Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale
Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity
Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.
.jpg "Pepperfry to launch new campaign and scale up content marketing")
CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps
.jpg "TAM data: IPL 11 - Coca Cola enters top 5 advertised brands")
In an exclusive data shared with e4m, Pan Masala/Zarda/Gutkha had the highest jump of 185 per cent in terms of ad volumes in the first 14 matches
Bose, who has a career spanning over two decades, was DNA’s Editor-in-Chief. He has previously been associated with the India Today Group
Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compe...