Top Story

e4m_logo.png

Home >> People Movement >> Article

GSK’s Anindya Das Gupta joining Pepsico International’s regional HQ in Bangkok

21-September-2005
Font Size   16
GSK’s Anindya Das Gupta joining Pepsico International’s regional HQ in Bangkok

Anindya Das Gupta, General Manager-Nutritionals, has decided to quit GlaxoSmithKline Consumer Healthcare after 10 years. He is joining PepsiCo International as a Director and will be based in the regional headquarters in Bangkok.

Confirming this move, Das Gupta said, “I will be joining PepsiCo International from the beginning of November. Till October end, I will continue in my role of driving Horlicks’ strategy and innovation for all international markets.”

Elaborating on his new appointment, Das Gupta said, “My new assignment would be very challenging. After 10 years with GSK, it will be a good change. My new role at PepsiCo would involve launching a new platform covering all new acquisitions and new opportunities for them.”

Das Gupta has been responsible for most of GSK’s recent successes. Starting with the relaunch of Boost in 2002 to signing on Virender Sehwag to the much-talked about and successful relaunch of Horlicks in 2003, he has been instrumental in driving GSK’s consumer marketing vision. He also played a key role in the recent launch of Horlicks Lite and Horlicks Lite Bites.

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular