Top Story


Home >> People Movement >> Article

D K Guha to head Lowe in Kolkata after Sandip Chaudhury’s departure

Font Size   16
D K Guha to head Lowe in Kolkata after Sandip Chaudhury’s departure

Lowe Kolkata is witnessing a change of guard. D K Guha will head the Kolkata operation of Lowe as Vice-President from September 1. Guha takes over from Executive Vice-President Sandip Chaudhury, who had been running the Kolkata office of Lowe for nine years and, for sometime was also overseeing the Chennai operation.

Chaudhury, it may be recalled, had put in his papers in June to pursue opportunities outside advertising, though his formal association with Lowe was to continue till August 31.

Commenting on the change of guard in Lowe Kolkata, Pranesh Mishra, President and COO, Lowe said, “This should be a smooth transition as DK, having been with the group for a long time, knows the company very well. Equally, as a person from Kolkata he has a good understanding of the market and clients.”

Guha, in fact, has been working with the group since 1993, initially in the direct marketing division, and then moving into the main agency from 1998 onwards. During his stint at Lowe Kolkata, Guha has worked on accounts like ITC, Berger Paints and Tidewater, and for sometime now was operationally running the office as Associate Vice-President, reporting to Chaudhury.

Elaborating on his new appointment, Guha said, “We at Lowe have been able to change with the times, providing wholistic marketing solutions to clients. Unlike most people, I feel there is huge potential here and I am really looking forward to the challenge of growing Lowe in Kolkata.”

Guha certainly faces a stiff challenge as the agency in Kolkata has lost much of its sheen with the loss of the ITC cigarettes business last year. Lowe’s key clients in Kolkata currently include Berger Paints, Dendrite, Oberoi Grand, Polar as well as a few assignments from the ABP Group.


Mayank Pareek, President, Passenger Vehicle Business Unit, Tata Motors, on their three-year association with IPL where they will promote their new model Tata Nexon

Vikas Sharan, shares Regalix's vision and mission, and how the company has progressed over the years since its inception in 2004 with the ever-evolving technologies

Larraine Criss on the launch of MainAd's flagship proprietary technology, Logico by partnering with Google and how they are going to expand in and explore the Indian market

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

The publishing giant could not find an appropriate replacement for ex CEO, Vivek Khanna's position

Kranti Gada has been promoted as the Chief Operating Officer from that of Senior Vice President-New Business Development

In a letter, various employee associations of AIR and DD have requested the Government to explore the possibility of payment of salary directly from the I&B Ministry