Top Story


Home >> People Movement >> Article

Bharti reshuffles mobility business management

Font Size   16
Bharti reshuffles mobility business management

Bharti, India's leading private telecom company, on Wednesday embarked on a new growth path by announcing strategic changes in its management structure for its mobility business. To drive the institutionalisation process forward, the company announced the adoption of a new business structure, designed to consistently deliver business results.

As part of the new structure, the mobility office has been strengthened with the inclusion of four regional hub chiefs, each responsible for driving the company's business goals and strategies in the northern, southern, eastern and western part of the country. Circle and Regional heads, with their respective teams, in turn would support the hub chiefs.

The new structure has been drawn to further delegate the operations role from the corporate office to the MO/Hubs and to enhance market response at the circle level. The Bharti's corporate office would thus focus on strategy, leadership development, architecture and governance. The empowered regional hubs at their end would be responsible and accountable for overall business performance and deployment of strategies in their respective circles and regions.

Announcing these changes Sunil Mittal, Chairman and Group Managing Director, Bharti Enterprises said, "Having crossed the 10-million customers milestone and having a national presence, Bharti is now embarking on a new growth path. To gear up for this challenge we have made strategic changes in our management organization structure. The new structure has been designed to feel the pulse of the customer, enhance operational efficiencies and to transform Bharti into a world-class institution."

Manoj Kohli, President Mobility, would head the mobility board. With Bharti's mobile business operations now organised in the four hubs, each of the Regional Hub Chief would be a part of this board. The other members include Jagdish Kini, Executive Director, South Regional Hub, Vinod Sawhny, Executive Director, West Regional Hub, Sanjay Nandrajog, Executive Director, North Regional Hub, Rajan Swaroop, Director, East Regional Hub, Atul Bindal, Chief Marketing Officer and Director, Don Price, Chief Technical Officer and Director, Ashok Juneja, Director - Planning and Special Projects.

In addition the board would also have three special invitees, Shamik Das, Chief Financial Officer, Rajan Dutta-Chief of Human Resource and Business Excellence, Anurag Prashar, Chief Customer Delivery Officer.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

In terms of affiliates, India ranks on the top. Spurred by the fast growth of mobile users and hence internet users, there are millions of websites, apps, WAP-sites and blogs using affiliate marketing...

Insecurity in the workplace due to the idea of AI encroaching on your job, or being sidelined at work because of your small town background? Sandeep Goyal has the right answers to help you deal with w...

As National Sales Head at, Ashish aims to bring on board a maximum number of advertising partners and consolidate the network’s position as a leader in the space.