Top Story


Home >> People Movement >> Article

Anuja Chauhan, Elvis Sequiera bid adieu to JWT

Font Size   16
Anuja Chauhan, Elvis Sequiera bid adieu to JWT

After a 17-year stint with JWT, Anuja Chauhan has bid adieu to the agency as Executive Creative Director. Also to quit the agency is Elvis Sequiera, who was with JWT for three years. He was Vice-President.

Chauhan had joined JWT in February 1993 and has been instrumental in shaping up and executing projects like Pepsi, Frito Lays, Nokia and Nestle. She has also been responsible for many memorable catch phrases such as ‘Dil Maange More’, ‘Mera Number kab Aayega’,’Nothing official about it’ and ‘Oye bubbly’.

Her book, ‘The Zoya Factor’, has won the Cosmopolitan Magazine’s Fun Fearless Female Award for literature as well as the India Today Woman Award for Woman as Storyteller. She is reportedly currently working on a book tentatively titled ‘The Battle for Bittor’, set in the world of Indian politics, expected to be released later this year. The industry veteran is also said to be heading for filmmaking.

Sequeira has over 19 years’ experience in the advertising industry. He had left Percept to join JWT in 2007. Prior to Percept, he was with Lowe Lintas Mumbai, where he was heading the Bajaj business. He has some great campaigns to his name. Among them are Hamara Bajaj (new), ICICI-Prudential Life Insurance (‘Retirement from work, not life’), Jet Airways (image relaunch with the yellow rose campaign), and Royal Challenge (golf in airplane), among others.

Tags Anuja Chauhan

Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

One of the latest entrants to the IPL club, Kent RO Systems recently announced its sponsorship deal with Kings XI Punjab

The shortlists in the Media, Publisher, Creative and Branded Content categories are now up on the website

According to BARC India data, English news genre grew by 2.76 per cent whereas Hindi news genre saw a 30 per cent growth during North East Assembly elections results on March 3