Top Story

e4m_logo.png

Home >> People Movement >> Article

Anil Dua puts in his papers at Hero MotoCorp

03-June-2014
Font Size   16
Anil Dua puts in his papers at Hero MotoCorp

Anil Dua, Senior Vice President - Sales, Marketing & Customer Care, Hero MotoCorp has put in his papers. It is learnt that he wants to pursue opportunities outside the company.

At Hero MotoCorp, Dua has been responsible for entire gamut of sales, marketing, advertising, dealer development and after-sales operations in India. Under his leadership, the company refreshed and built the largest range of two wheelers in India, including new successful brands of CD Dlx, Glamour, CBZ Xtreme, Hunk, Pleasure and Karizma ZMR.

Prior to joining Hero MotoCorp, Dua has worked in multinational giants such as Unilever and Gillette. He started his career as a management trainee with Hindustan Unilever (HUL) and worked in various capacities across businesses. He was associated with launch of staple foods business of Hindustan Unilever and the brand Annapurna. After one and a half decade with HUL, he moved to Gillette as Director, Strategy for India & South Asia.

Dua is an active participant at different forums such as CII, SIAM, FADA and FICCI. He is also the Chairman of Retail Council of Society of Indian Automobile Manufacturers. He is credited for bringing a revolution in automobile advertising in India for which he has received several awards including – Pitch India’s Top Marketers Award - 2009 and The CMO Council Best CMO of the Year (Automobile Two-wheeler category) by the World Brand Congress - CMO Council.

Meanwhile, the national marketing and sales functions will continue to be headed by Sanjeev Shukla and A Srinivasu, respectively, while the national dealer development and after-sales service functions will remain with Ajay Dikshit and Rajesh Mukhija, respectively.
 

Tags Anil Dua Hero Motocorp Unilever Gillette

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

In an exclusive data shared with e4m, Pan Masala/Zarda/Gutkha had the highest jump of 185 per cent in terms of ad volumes in the first 14 matches

Bose, who has a career spanning over two decades, was DNA’s Editor-in-Chief. He has previously been associated with the India Today Group

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compe...