Top Story


Home >> Out-of-home >> Article

Tamil Nadu Transport Corp invites bids for ad rights on its buses

Font Size   16
Tamil Nadu Transport Corp invites bids for ad rights on its buses

The Tamil Nadu Transport Corporation (CBE) Ltd (TNSTC) has invited bids under the ‘two-packet’ system for licensing out rights for display of ads on 4' X 3' panels on the rear side of the buses and 1'9" X 1'6" panels on the back side of the driver partitions inside the buses. The contract will be awarded for a period of 11 months. The EMD required is Rs 5 lakh. Tender documents costing Rs 5,000 will be available till 4 pm on August 10, 2010.

These rights are being offered on approximately 770 buses, which include moffussil buses plying in the Coimbatore region. However, these do not include the town buses plying within Coimbatore city, Tirupur city and moffussil buses plying from Coimbatore city to Mettupalayam, Tirupur, Pollachi and Palghat.

As per the eligibility criteria specified, the applicants should be a registered establishment with at least one year’s experience in the advertisement field. Applicants will be required to submit the earnest money deposit (EMD) through a demand draft from any nationalised or scheduled bank. The demand draft should be drawn in favour of Tamil Nadu State Transport Corporation (CBE) Limited, Coimbatore - 43, payable at Coimbatore.

The applicants shall be required to quote the licence fee in terms of per buses per month (exclusive of taxes, service taxes, fees, charges, etc., payable to the local bodies, State Government, Central Government, etc.). The rate per bus per month shall be quoted by considering the total number of buses available for advertising in the rear side of bus body and the backside of driver partition (inside the bus).

The tender should be submitted in sealed envelopes addressed to the MD, TNSTC, 37, Mettupalayam Road, Coimbatore – 43 on or before 3 pm on August 11, 2010.

The tenders will be opened on August 12, 2010 at 3.30 pm.


Arati Singh, Channel Head, NDTV Good Times, opens up on how she loves to go on adventurous trips on a typical weekend.

In week 9 of BARC ratings, the channel led the lifestyle space with 1206 million impressions followed by TLC, FYI TV18, Food Food and Fox Life

During his brief visit to India, Ronen Mense, Vice- President- Asia, AppsFlyer, spoke to exchange4media about app marketing and the new trends one can witness in mobile marketing.

Neha Kulwal, CEO, Admitad, talks about the future of affiliate marketing and the company's growth over the years

SEBI (Securities and Exchange Board of India,) imposed the fine for delayed disclosures under the Listing Agreement and the Insider Trading Regulations

Under BN Kumar’s leadership, PRCI held several successful global conclaves, brought out highly professional house journals and conducted international award winning social communication campaigns

At the 10th Pitch CMO Summit, marketers discussed the challenges of interfacing with the digitally empowered consumer.