Top Story

e4m_logo.png

Home >> Out-of-home >> Article

Reliance Jio scouts for an Outdoor partner

29-January-2016
Font Size   16
Reliance Jio scouts for an Outdoor partner

Reliance Jio(Reliance Jio Infocomm Limited (RJIL), a subsidiary of Reliance Industries Limited (RIL) has called for an Outdoor pitch confirm industry sources.

The multi – agency pitch is currently underway and three agency are in the fray.

 Reliance Jio has been in the news for making its presence felt on social media, since its soft launch two weeks ago creating a curiosity about its formal launch and its offerings through digital media in an interesting manner the brand has taken twitter by storm on a number of occasions . https://twitter.com/NargisFakhri/status/686876313265680385#sthash.PBNCoVqX.dpuf

Jio’s #UnboxingLYF becomes top Twitter trend in 3 countries and 25 cities

#CelebrateJio takes Twitter by storm with 77,000 + conversations in 24 hours - See more at: http://www.exchange4media.com/digital/jio%E2%80%99s-unboxinglyf-becomes-top-twitter-trend-in-3-countries-and-25-cities_63010.html#sthash.PBNCoVqX.dpuf

It will be interesting to see the brands’ new campaigns on Outdoor.

Tags Reliance Jio

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

As National Sales Head at News18.com, Ashish aims to bring on board a maximum number of advertising partners and consolidate the network’s position as a leader in the space.

J Suresh, Managing Director and Chief Executive Officer, Arvind Lifestyle Brands Limited. chatted with exchange4media on the launch of the brand's private label ‘Arvind – Ready to Wear,' its business...

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively