Top Story

Home >> Out-of-home >> Article

Jury meets today on OOH Advertising Awards 2012

12-March-2012
Font Size   16
Jury meets today on OOH Advertising Awards 2012

The exchange4media and network2media OOH Conference and Awards for Outdoor Advertising and Digital Signage has reached the final stage with the distinguished Jury, led by Ashish Bhasin, Chairman and CEO, South East Asia, Aegis Media, meeting in Delhi on March 12 to judge the entries. The awards ceremony will be held in Delhi on March 16, 2012.

In an earlier conversation with exchange4media, Bhasin had said that the main criteria for judging the entries would be innovation – work that showcases OOH beyond the mundane. He said that he would also look for new ideas, the impact of the OOH campaign and its scale, and the way it has helped brands gain prominence.

The jury members include:

Abhijit Sengupta, CEO, OAP India
Ajay Kakkar, CMO, Financial Services, Aditya Birla Group
Amit Tiwari, Country Head – Media, Philips
Anuradha Aggarwal, VP - Brand Communication and Insights, Vodafone India
Benoy Roychoudhury, Executive Director, HT Media
Gautam Chadha, Managing Director, Broadview Mediacom
Ishan Raina, CEO and MD, OOH Media
Karamjit Dua, VP, Advertising Sales, Discovery Network, Asia Pacific
Mukesh Manik, M-I-C, Encyclomedia Networks
Nabendu Bhattacharyya, Managing Director, Milestone Brandcom
Noomi Mehta, Chairman and Managing Director, Selvel One Group
Pratap Bose, COO, Mudra Group
Rajesh Iyer, VP – Marketing, Colors
Rajul Kulshreshtha, MD, Kinetic
Sudha Natrajan, CEO, Lintas Initiative Media
Titus Upputuru, National Creative Director, Dentsu Marcom
Viral Oza, Director-Marketing, Nokia India

The awards categories include:

Innovation in OOH
• Innovative Use of Existing Medium
• Innovative Creation of a New Medium
• Best / Innovative Brand Fit within Existing Media

Use of New media in an OOH Environment
• Most Innovative Use of Digital OOH Media
• Most Innovative Use of Indoor OOH Media in a Point-of-Purchase Environment
• Most Innovative Use of Moving Media

Strategic Planning and Effectiveness in OOH Media
• Best Outdoor Plan – Strategy
• Most Effective Outdoor Plan

Creative Awards
• Telecom
• Banking, Financial Services and Insurance
• Entertainment and Media
• Automobiles
• FMCG
• Consumer Durables
• Public Service/Corporate Social Responsibility
• Others

Excellence Awards
• Outdoor Campaign of the Year
• OOH Campaign of the Year
• OOH Agency of the Year
• OOH Advertiser of the Year

Synergy Award

Popular Choice Awards: To be chosen by the Jury based on the best work across categories.

• Outdoor Media Owner of the Year
• OOH Media Owner of the Year
• OOH Person of the Year
• Printer of the Year
• Outdoor Display Manufacturer of the Year
• Lifetime Achievement Award

For further details on the OOH Advertising Awards, please visit:
http://www.exchange4media.com/ooh2012/index.aspx

Also read:
OOH industry will grow 9 pc in 2012: Ashish Bhasin

Stuart Bowden talks about purchase journey, the revised version of Cannes Lions, Wavemaker India’s performance and a lot more

Emery says everything that Unilever CMO Keith Weed says has a touch of genius. He also talks about his expectations from Cannes, WPP without Sir Martin Sorrell and his love for Mindshare India.

In an interaction with exchange4media, PC Musthafa, CEO & Co-Founder iD Fresh Food shares how the brand deals with competition and marketing strategies followed by them.

Varun Raina, Marketing Manager, Airbnb India speaks to exchange4media about the successful #LiveThere campaign and how Bollywood helps them connect with its young consumer

right
left
EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES MARK TULLY, OTHER JOURNALISTS HONOURED BY MUMBAI PRESS CLUB AT ANNUAL REDINK AWARDS TALENTED YOUNGSTERS GET TO PRESENT THEIR WORK BEFORE STALWARTS IN THE AD INDUSTRY INDIA RADIO FORUM 2018 RECOGNIZES EXCELLENCE IN RADIO INDUSTRY OFF THE CUFF HAS JOURNALIST ARUN SHOURIE IN CONVERSATION WITH SHEKHAR GUPTA IN MUMBAI IAA HOSTS FIRST INDIAA REGIONAL AWARDS (TELUGU) IN HYDERABAD BREAK THE CEILING TOUCH THE SKY 2018 SEES OVERWHELMING INDUSTRY PARTICIPATION 10TH EDITION OF ABC EUREKA AWARDS IN MUMBAI CELEBRATES WORK OF PARTNER AGENCIES EMINENT JURY PICKS LOUDEST’S 100 MOST POWERFUL INDIAN MUSIC BUSINESS LEADERS MODE LOFT BY SABGROUP LAUNCHES SIGNATURE MENSWEAR POWER DRESSING CLOTHING LINE TOP MARKETERS DISCUSS ART AND SCIENCE OF EFFECTIVE LISTENING @PITCH CMO SUMMIT 2018, DELHI

Prior to Applause, Cherian was the CMO at Smaaash Entertainment for four years

Today's edition of Lokmat and e4m's initiative #No1Dad has media veteran Shashi Sinha and his son Dhruv talking about their fondest family trips

The leading home decor brand plans to set up 100 new stores in Tier 2 and Tier 3 cities