Top Story


Home >> Media - Others >> Article

Media Annual Awards 2005: Group M’s Prashanth Kumar is Media Planner/Buyer of the Year, TBWA, MindShare retain titles

Font Size   16
Media Annual Awards 2005: Group M’s Prashanth Kumar is Media Planner/Buyer of the Year, TBWA, MindShare retain titles

Media, the Hong Kong-based media, advertising and marketing publication, has announced the winners of its annual ‘Agency of the Year’ awards for 2005. The annual Media awards recognise the people, agencies and clients in the Asia Pacific region who have excelled in the advertising field. The awards were announced on December 14 in Hong Kong.

From India, GroupM’s Prashanth Kumar won the award for Best Media Planner/Buyer of the year. Speaking to exchange4media, he said, “It’s a great motivating factor to go on and do better work in the years to come. It is all about team work and I share the happiness with the entire team at group M, from my boss to by team mates.”

Kumar moved to GroupM a year and a half ago, from TME, Mumbai. Based at GroupM Bangalore, he has worked on clients across South India, and the list includes Britannia, Titan, Lenovo, Ford and IBM. The runner up in the category was Grace Yao, of Carat Media Services, Hong Kong.

TBWA\Asia Pacific has won the Agency of the Year title for second year in a row, while MindShare Asia Pacific is Media Agency of the Year for the third year running.

“The 2005 contest was not only the biggest ever, but also the most intense in the competition's 12-year history. Each judge received two large courier boxes filled to bursting with entries and supporting documents as there were 41 percent more entries this year, for a total of 137 submissions,” said Sharon Desker Shaw, Editor-in-chief, Media.

The judging panel comprised of six senior regional marketers from key business categories, two members of Media's editorial staff, and each judge reviewed the entries individually. PricewaterhouseCoopers returned as auditors for a third time to ensure the judging process was conducted with integrity and impartiality, according to a Media release.

TEQUILA\ Asia Pacific, a subsidiary of TBWA, was named One-To-One Agency of the Year, and its regional Managing Director, Philip Brett, was announced Runner Up in the Regional Agency Head of the Year category. Besides these, OMD Hong Kong's media planning and buying work was recognized through Levi Strauss & Co.'s win as ‘Marketer of the Year’.

The runners up for Agency of the Year were Ogilvy & Mather Asia Pacific and Publicis Asia Pacific, and the runner up Media Agency of the Year was ZenithOptimedia Asia Pacific.

Media magazine is a fortnightly established in 1973, and claims the status of Asia’s leading media, advertising and marketing publication. It is published by Haymarket Media Ltd.


Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube