https://www.exchange4media.com/industry-briefing-news/fifa-world-cup-2026-z-records-100-million-viewers-across-platforms-155471.html 2026-06-15T18:52:00+05:30 Exchange4Media en <![CDATA[FIFA World Cup 2026: Z records 100 million viewers across platforms]]> Fifa world cup,FIFA World Cup 2026,Zee Entertainment Enterprises Ltd,Z https://www.exchange4media.com/news-photo/155471-155445-154991-zee.jpg https://www.exchange4media.com/people-movement-news/jeff-thomas-moves-on-from-from-mccann-worldgroup-india-155470.html 2026-06-15T18:38:53+05:30 Exchange4Media en <![CDATA[Jeff Thomas moves on from McCann Worldgroup India]]> Mccann,Jeffin Thomas https://www.exchange4media.com/news-photo/155470-137918-jeffmain.jpg https://www.exchange4media.com/pr-and-corporate-communication-news/reshmi-rema-joins-lt-realty-as-manager-pr-external-communications-155469.html 2026-06-15T18:32:24+05:30 Exchange4Media en <![CDATA[Reshmi Rema joins L&T Realty as Manager - PR & External Communications]]> Reshmi Rema,L T Realty,PR External Communications https://www.exchange4media.com/news-photo/155469-NewProject822.jpg https://www.exchange4media.com/media-others-news/prabhu-chawla-on-the-awesome-foursome-of-south-india-155466.html 2026-06-15T18:27:03+05:30 Exchange4Media en <![CDATA[Prabhu Chawla on the 'awesome foursome' of South India]]> Bjp,Prabhu chawla https://www.exchange4media.com/news-photo/155466-NewProject81.jpg https://www.exchange4media.com/digital-news/fox-to-acquire-streaming-platform-roku-in-22-billion-deal-155468.html 2026-06-15T18:04:30+05:30 Exchange4Media en <![CDATA[Fox to acquire streaming platform Roku in $22 billion deal]]> Fox,Roku https://www.exchange4media.com/news-photo/155468-NewProject78.jpg https://www.exchange4media.com/marketing-news/beyond-genai-the-new-ai-debate-heading-to-cannes-lions-155467.html 2026-06-15T18:01:18+05:30 Exchange4Media en <![CDATA[Beyond GenAI: The New AI Debate Heading to Cannes Lions]]> MarTech,Meta,Generative AI,OpenAI,Agentic AI,AI marketing,Google DeepMind,Cannes Lions 2026 https://www.exchange4media.com/news-photo/155467-NewProject79.jpg https://www.exchange4media.com/people-movement-news/seema-kumar-appointed-director-field-engineering-at-databricks-155465.html 2026-06-15T17:46:28+05:30 Exchange4Media en <![CDATA[Seema Kumar appointed Director - Field Engineering at Databricks]]> Seema Kumar,Databricks,Seema Kumar Databricks,Director Field Engineering Databricks,Databricks leadership change,Microsoft Azure Infrastructure,Databricks India team,Seema Kumar career transition,AI and data solutions,Databricks enterprise capabilities,Se https://www.exchange4media.com/news-photo/155465-NewProject80.jpg https://www.exchange4media.com/people-movement-news/maneesha-khanna-moves-on-from-pepsico-after-13-years-155464.html 2026-06-15T17:13:32+05:30 Exchange4Media en <![CDATA[Maneesha Khanna moves on from PepsiCo after 13 years]]> Pepsico,Maneesha khanna,PepsiCo leadership change,Maneesha Khanna PepsiCo,Maneesha Khanna departure,PepsiCo media marketing,PepsiCo global media services,media management roles,PepsiCo career journey,Maneesha Khanna LinkedIn update,25 years media marketin https://www.exchange4media.com/news-photo/155464-big5.jpg https://www.exchange4media.com/people-movement-news/archana-balaji-elevated-to-director-business-partner-operations-at-target-155463.html 2026-06-15T17:04:12+05:30 Exchange4Media en <![CDATA[Archana Balaji elevated to Director - Business Partner Operations at Target]]> Target,Archana Balaji,Archana Balaji Target,Target Business Partner Operations,Target leadership promotion,Director of Business Partner Operations,Target career advancement,Target operations leadership,Archana Balaji new role at Target,Target employee pro https://www.exchange4media.com/news-photo/155463-big2.jpg https://www.exchange4media.com/industry-briefing-news/dibang-starts-digital-innings-with-dibang-official-155462.html 2026-06-15T17:04:09+05:30 Exchange4Media en <![CDATA[Dibang starts digital innings with 'Dibang Official']]> Dibang,Dibang Official https://www.exchange4media.com/news-photo/155462-dibangmm.jpg https://www.exchange4media.com/marketing-news/why-the-womens-t20-world-cup-is-catching-advertisers-attention-155461.html 2026-06-15T16:44:50+05:30 Exchange4Media en <![CDATA[Why the Women’s T20 World Cup is catching advertisers’ attention?]]> Women s T20 World Cup advertising,Women s cricket growth,ICC Women s T20 World Cup 2023,advertising trends in sports,women s sports marketing,cricket advertising India,audience engagement women s cricket,team performance impact on advertising,commercial o https://www.exchange4media.com/news-photo/155461-t20mm.jpg https://www.exchange4media.com/people-movement-news/sambit-mohanty-joins-yaap-as-group-cco-155460.html 2026-06-15T15:47:23+05:30 Exchange4Media en <![CDATA[Sambit Mohanty joins YAAP as Group CCO]]> digital marketing leadership,Sambit Mohanty Yaap,Yaap Group CCO,Yaap leadership change,McCann advertising,Sambit Mohanty appointment,advertising industry expert,Yaap creative strategy,Sambit Mohanty McCann tenure,Yaap marketing innovation https://www.exchange4media.com/news-photo/155460-sambitmain.jpg https://www.exchange4media.com/digital-news/hiveminds-secures-digital-mandate-for-dr-reddys-155459.html 2026-06-15T15:14:43+05:30 Exchange4Media en <![CDATA[HiveMinds secures digital mandate for Dr. Reddy’s]]> Marketing,Digital mandate,Advertising,Hiveminds,Dr Reddy s https://www.exchange4media.com/news-photo/155459-big1.jpg https://www.exchange4media.com/marketing-news/ai-slop-is-eroding-brand-trust-channel-factorys-kartik-mehta-155458.html 2026-06-15T15:08:07+05:30 Exchange4Media en <![CDATA[AI slop is eroding brand trust: Channel Factory’s Kartik Mehta]]> Pitch CMO Summit 2026,Kartik Mehta Channel Factory,AI generated content risks,brand trust erosion,Channel Factory insights,advertising challenges AI,AI slop impact on brands,content quality in marketing,advertising transparency demands,AI content classifi https://www.exchange4media.com/news-photo/155458-kartikmm.jpg https://www.exchange4media.com/industry-briefing-news/500-mn-daily-views-what-indias-latest-microdrama-shows-say-about-binge-economy-155457.html 2026-06-15T14:55:17+05:30 Exchange4Media en <![CDATA[500 Mn+ daily views: What India's latest microdrama shows say about binge economy]]> Digital,ShareChat,Moj,microdrama,binge economy https://www.exchange4media.com/news-photo/155457-big5.jpg https://www.exchange4media.com/marketing-news/advertising-is-an-unfinished-story-shahad-anand-155456.html 2026-06-15T14:42:55+05:30 Exchange4Media en <![CDATA[Advertising is an unfinished story: Shahad Anand]]> Shahad Anand marketing insights,Skylight Mediakart CMO Summit,consumer attention strategies,contextual advertising importance,emotional storytelling in marketing,advertising consumer behavior,personalization in advertising,marketing creativity and relevan https://www.exchange4media.com/news-photo/155456-shahadmm.jpg https://www.exchange4media.com/marketing-initiative-news/yougov-indian-cricket-fandom-report-2026-cricket-fandom-and-brand-influence-155455.html 2026-06-15T14:33:50+05:30 Exchange4Media en <![CDATA[YouGov Indian Cricket Fandom Report 2026: Cricket, fandom and brand influence]]> Cricket,Market research,Fandom,YouGov Indian Cricket Fandom Report 2026,brand influence https://www.exchange4media.com/news-photo/155455-big3.jpg https://www.exchange4media.com/people-movement-news/steven-carvalho-promoted-to-managing-director-at-accenture-song-155454.html 2026-06-15T14:32:29+05:30 Exchange4Media en <![CDATA[Steven Carvalho promoted to Managing Director at Accenture Song]]> Accenture Song,Steven Carvalho,Steven Carvalho Accenture Song,Accenture Song Managing Director,Accenture leadership change,Accenture career progression,Accenture Song news,Steven Carvalho promotion announcement,Accenture team support,Accenture Song execut https://www.exchange4media.com/news-photo/155454-big5.jpg https://www.exchange4media.com/people-movement-news/vanitha-selva-appointed-as-vice-president-clients-at-wpp-media-malaysia-155453.html 2026-06-15T14:25:42+05:30 Exchange4Media en <![CDATA[Vanitha Selva appointed as Vice President - Clients at WPP Media Malaysia]]> WPP Media,WPP Media leadership change,Media industry leadership,WPP Media Malaysia,Vanitha Selva,Vanitha Selva WPP Media Malaysia,WPP Media Vice President Clients,Carat Malaysia career,Winnie Chen WPP Media,client partnerships WPP Media,WPP Media Malaysia https://www.exchange4media.com/news-photo/155453-big2.jpg https://www.exchange4media.com/people-movement-news/roohi-raj-elevated-to-vice-president-at-zepto-155452.html 2026-06-15T14:14:22+05:30 Exchange4Media en <![CDATA[Roohi Raj elevated to Vice President at Zepto]]> Meesho,Zepto,Roohi Raj,Roohi Raj Zepto,Zepto Vice President,Zepto leadership change,Roohi Raj promotion,Meesho Associate Director,Swiggy former employee,Zepto news,PwC experience,Zepto executive update,Roohi Raj career advancement,Roohi news https://www.exchange4media.com/news-photo/155452-main2.jpg https://www.exchange4media.com/digital-news/publicis-restores-the-trade-desk-recommendation-after-resolving-ad-tech-fee-dispute-155451.html 2026-06-15T13:51:52+05:30 Exchange4Media en <![CDATA[Publicis restores The Trade Desk recommendation after resolving ad-tech fee dispute]]> Digital marketing,Publicis,The trade desk,ad tech fee dispute https://www.exchange4media.com/news-photo/155451-main1.jpg https://www.exchange4media.com/marketing-news/industry-entering-a-new-phase-where-attention-alone-is-no-longer-enough-mayura-nayak-155450.html 2026-06-15T13:39:55+05:30 Exchange4Media en <![CDATA[Industry entering a new phase where attention alone is no longer enough: Mayura Nayak]]> Mayura Nayak Huella,Digital Marketing Trends,Connected TV advertising,CTV Conference insights,television advertising evolution,consumer engagement strategies,advertising metrics transformation,CTV industry challenges,advertising effectiveness measurement, https://www.exchange4media.com/news-photo/155450-huellamain.jpg https://www.exchange4media.com/industry-briefing-news/india-tv-shifts-rajat-sharmas-aaj-ki-baat-to-830-pm-prime-time-slot-155449.html 2026-06-15T13:26:57+05:30 Exchange4Media en <![CDATA[India TV shifts Rajat Sharma’s Aaj Ki Baat to 8:30 PM prime-time slot]]> Rajat sharma,India tv,Aaj Ki Baat,8 30 PM prime time slot https://www.exchange4media.com/news-photo/155449-big.jpg https://www.exchange4media.com/industry-briefing-news/news18-india-revamps-primetime-line-up-155448.html 2026-06-15T13:02:55+05:30 Exchange4Media en <![CDATA[News18 India revamps Primetime line-up]]> News18 India Primetime Line Up,Gaurav Arya News18,Amish Devgan Primetime Show,Arpita Arya News18,Prateek Trivedi News18,Sushant Sinha Primetime,Kishore Ajwani News18,Aman Chopra News18,News18 India schedule changes,Indian news channel updates https://www.exchange4media.com/news-photo/155448-news100k.jpg https://www.exchange4media.com/media-tv-news/india-tv-news18-india-rejig-prime-time-as-battle-for-viewers-intensifies-155447.html 2026-06-15T12:50:23+05:30 Exchange4Media en <![CDATA[India TV, News18 India rejig prime time as battle for viewers intensifies]]> Hindi,Journalism,News,News18 india,Rajat sharma,Media,India tv,Sushant Sinha,prime time shows https://www.exchange4media.com/news-photo/155447-RajatSharmaandSushantSinha.jpg https://www.exchange4media.com/people-movement-news/bosch-home-comfort-india-appoints-deba-ghoshal-as-leadership-business-advisor-mktg-155446.html 2026-06-15T12:08:36+05:30 Exchange4Media en <![CDATA[Bosch Home Comfort India appoints Deba Ghoshal as Leadership & Business Advisor – Mktg]]> Deba ghoshal,People movement news,Voltas Limited,Latest News,Bosch Home Comfort India,BHCI,Deba Ghoshal Bosch Home Comfort,Bosch Home Comfort India leadership,Leadership Advisor Bosch Home Comfort,Bosch Home Comfort India news,Sanjay Sudhakaran Bosch,Cons https://www.exchange4media.com/news-photo/155446-DebaGhoshal.jpg https://www.exchange4media.com/industry-briefing-news/z-grows-linear-presence-across-the-country-achieves-18-market-share-155445.html 2026-06-15T12:00:11+05:30 Exchange4Media en <![CDATA[Z grows linear presence across the country, achieves 18% market share]]> Zee entertainment,Zee media,Zeel,Z https://www.exchange4media.com/news-photo/155445-154991-zee.jpg https://www.exchange4media.com/people-movement-news/infomo-digital-appoints-soumya-acharya-as-chief-growth-officer-155444.html 2026-06-15T11:50:47+05:30 Exchange4Media en <![CDATA[Infomo Digital appoints Soumya Acharya as Chief Growth Officer]]> People movement news,CGO,Chief Growth Officer,Latest News,Soumya Acharya,Infomo Digital,Soumya Acharya Infomo Digital,Infomo Digital Chief Growth Officer,Infomo Digital Leadership Change,Infomo Digital Zee Media,media and advertising executive,Infomo Digi https://www.exchange4media.com/news-photo/155444-SoumyaAcharya.jpg https://www.exchange4media.com/digital-news/all-eyes-but-wheres-the-impact-ctv-faces-its-test-155443.html 2026-06-15T11:27:16+05:30 Exchange4Media en <![CDATA[All eyes, but where’s the impact? CTV faces its test]]> CTV,e4m CTV Conference 2026,CTV Conference 2026,Connected TV marketing,CTV business impact,Vivek Das Madison India,CTV audience measurement,CTV advertising challenges,CTV effectiveness in India,CTV marketing strategies https://www.exchange4media.com/news-photo/155443-main.jpg https://www.exchange4media.com/industry-briefing-news/catch-fifa-world-cup-2026-on-zee5-155442.html 2026-06-15T10:59:32+05:30 Exchange4Media en <![CDATA[Catch FIFA World Cup 2026 on ZEE5]]> Fifa world cup,Zee5,FIFA World Cup 2026 https://www.exchange4media.com/news-photo/155442-Fifa.jpg https://www.exchange4media.com/people-movement-news/rubika-liyaquat-appointed-senior-executive-editor-at-times-now-navbharat-155441.html 2026-06-15T10:58:40+05:30 Exchange4Media en <![CDATA[Rubika Liyaquat appointed Senior Executive Editor at Times Now Navbharat]]> Times now,People movement news,Times Now Navbharat,Rubika Liyaquat,Latest News,Senior Executive Editor appointment,Times Now Navbharat leadership,Rubika Liyaquat Times Now Navbharat,Rubika news,Times Now Navbharat leadership change,Senior Executive Editor https://www.exchange4media.com/news-photo/155441-RubikaLiyaquat.jpg https://www.exchange4media.com/marketing-news/vccp-secures-ikea-uk-ireland-creative-account-155440.html 2026-06-15T10:01:53+05:30 Exchange4Media en <![CDATA[VCCP secures IKEA UK & Ireland creative account]]> Marketing,Advertising agency,Ikea,Advertising,Mother,VCCP,VCCP IKEA UK Ireland,IKEA Creative Account Win,Mother Agency,IKEA UK Ireland,VCCP Wins IKEA Account https://www.exchange4media.com/news-photo/155440-IKEA.jpg https://www.exchange4media.com/people-movement-news/foodpanda-names-prateek-teotia-as-interim-managing-director-155439.html 2026-06-15T09:47:28+05:30 Exchange4Media en <![CDATA[foodpanda names Prateek Teotia as Interim Managing Director]]> Foodpanda,People movement news,Latest News,Prateek Teotia foodpanda,Interim Managing Director,foodpanda news,Prateek Teotia,foodpanda Interim Managing Director,foodpanda leadership change,foodpanda Commercial Director,Zomato Regional Head,Prateek Teotia l https://www.exchange4media.com/news-photo/155439-PrateekTeotia.jpg https://www.exchange4media.com/marketing-news/dentsu-madison-world-shortlisted-in-tvs-motors-rs200-crore-media-review-155438.html 2026-06-15T09:20:43+05:30 Exchange4Media en <![CDATA[Dentsu, Madison World shortlisted in TVS Motor’s ₹200-crore media review]]> Marketing,Dentsu,Madison world,Advertising,TVS Motor,200 crore media mandate https://www.exchange4media.com/news-photo/155438-tvs.png https://www.exchange4media.com/digital-news/from-share-of-voice-to-share-of-model-marketings-next-big-shift-155437.html 2026-06-15T09:12:58+05:30 Exchange4Media en <![CDATA[From Share of Voice to Share of Model: Marketing’s next big shift?]]> Ai,Algorithms,Consumer behaviour,Digital marketing,Geo,Technology,Digital,AI Search,AI agents,AEO,AI Assistants,Search Results,AI Systems,AI discovery,traditional search,Generative Engine Optimisation,AI Recommendations,Answer Engine Optimisation https://www.exchange4media.com/news-photo/155437-FromShareofVoicetoShareofModel-Marketingsnextbigshift.jpg https://www.exchange4media.com/media-others-news/we-want-to-give-india-the-global-voice-it-deserves-palki-sharma-155436.html 2026-06-15T09:07:03+05:30 Exchange4Media en <![CDATA[We want to give India the global voice it deserves: Palki Sharma]]> Palki Sharma India Global Review,India Global Review launch,Indian media entrepreneurship,global news coverage India,Palki Sharma journalism vision,trust in journalism India,media landscape changes,AI in newsrooms,journalism and audience engagement,India https://www.exchange4media.com/news-photo/155436-palkimm.jpg https://www.exchange4media.com/marketing-news/has-csr-become-marketings-newest-storytelling-asset-155435.html 2026-06-15T09:03:21+05:30 Exchange4Media en <![CDATA[Has CSR become marketing's newest storytelling asset?]]> Marketing,Branding,Csr,Advertising,Corporate Social Responsibility,media news,IGP https://www.exchange4media.com/news-photo/155435-main4.jpg https://www.exchange4media.com/influence-zone-news/are-food-creators-becoming-the-new-taste-makers-for-brands-155434.html 2026-06-15T08:56:40+05:30 Exchange4Media en <![CDATA[Are food creators becoming the new taste-makers for brands?]]> Marketing,Brands,Fmcg,Influencers,Fmcg brands,creators,creator economy,Latest News,Influencer Marketing Trends,Food Marketing,Food Influencers,Food Marketing India,Regional Food Content,Celebrity Chefs https://www.exchange4media.com/news-photo/155434-Food-Influencer.jpg https://www.exchange4media.com/advertising-news/self-serve-advertising-the-next-evolution-of-media-buying-155433.html 2026-06-15T08:52:33+05:30 Exchange4Media en <![CDATA[Self-Serve Advertising: The next evolution in media buying?]]> Chirag Jagwani Fixderma,Self Serve Advertising India,Digital Marketing Transformation,JioHotstar Advertising Tools,In House Advertising Control,Premium Media Buying Trends,LinkedIn Campaign Manager Insights,Small Business Advertising Solutions,Advertising https://www.exchange4media.com/news-photo/155433-adsmmm.jpg https://www.exchange4media.com/people-movement-news/anuj-agarwal-rejoins-coloplast-india-as-head-of-marketing-155430.html 2026-06-15T08:15:40+05:30 Exchange4Media en <![CDATA[Anuj Agarwal rejoins Coloplast India as Head of Marketing]]> Transasia Bio Medicals,Anuj Agarwal Coloplast India,Coloplast India marketing leadership,Coloplast India news,marketing head appointment,healthcare marketing expert,Coloplast India leadership change,Anuj Agarwal marketing experience,Coloplast India strate https://www.exchange4media.com/news-photo/155430-anujmain.jpg