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      <news:title>&lt;![CDATA[Mahesh Sawlani joins NewMedia Holding as Senior VP and OneDigital Entertainment as CRO]]&gt;</news:title>
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      <news:title>&lt;![CDATA[When the Currency Disappears: Why TV ratings are the lifeblood of television advertising]]&gt;</news:title>
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      <news:title>&lt;![CDATA[ON PURPOSE strengthens Bengaluru culture and communities portfolio with BISFF mandate]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Jajabor Brand Consultancy wins the PR mandate for FlixBus India]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Blue Buzz wins strategic communications mandate for Vembu Technologies]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Hocco elevates Roli Shrivastava to Chief Marketing Officer]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Story TV names Manan Mehta as SVP – Content and Strategy]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Happy birthday, Noor Fathima Warsia: 23 years of choosing depth over noise]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Communications veteran Mrinall Dey launches Brevanta Communications]]&gt;</news:title>
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      <news:title>&lt;![CDATA[AI adoption by MSMEs likely to unlock over $490 bn: Google – India SME Forum report]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Celebrating Pallavi Srivastava: A leader strengthening regional media in digital era]]&gt;</news:title>
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      <news:publication_date>2026-07-08T11:43:15+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[Jenil Parmar joins Story TV as Associate Director - Content Acquisition &amp; Syndication]]&gt;</news:title>
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      <news:title>&lt;![CDATA[The Great Ratings Reset: Who will decide what India watches? And where to advertise?]]&gt;</news:title>
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      <news:publication_date>2026-07-08T11:23:04+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[GoKwik appoints Aseem Goyal as Vice President of Business for ‘Kwik Ship’]]&gt;</news:title>
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      <news:publication_date>2026-07-08T11:22:26+05:30</news:publication_date>
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      <news:title>&lt;![CDATA[Celebrating Swapan Seth: Ad legend turns a year older]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Integral Ad Science ropes in Lidiane Jones as CEO]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Kareena Kapoor Khan invests in D2C footwear brand Fizzy Goblet]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Happy Birthday Sanjiv Mehta: Celebrating the veteran business leader &amp; his enduring legacy]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Chronicles from Mehra World: What Retirement Did to My Brain]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Amit Sharma moves on from Dream Sports]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Media, creative agencies' AI push under copyright spotlight, faces policy uncertainty]]&gt;</news:title>
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      <news:title>&lt;![CDATA[Bureau Media Ventures launches as India’s first venture studio and fund]]&gt;</news:title>
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