https://www.exchange4media.com/pr-and-corporate-communication-news/the-future-of-pr-belongs-to-communicators-who-drive-business-results-156638.html 2026-07-24T16:40:41+05:30 Exchange4Media en <![CDATA[The future of PR belongs to communicators who drive business results]]> Corporate reputation management,Public relations,PR industry,public relations evolution,Stakeholder engagement in PR,Business Communication Strategies,Future of PR Industry,Communicators Driving Business Results,Artificial Intelligence in PR,Strategic Com https://www.exchange4media.com/news-photo/156638-The-Experts-Perspective-Manish-11.jpg https://www.exchange4media.com/digital-news/route-mobile-reports-96-revenue-growth-in-q1-fy27-156637.html 2026-07-24T16:38:43+05:30 Exchange4Media en <![CDATA[Route Mobile reports 9.6% revenue growth in Q1 FY27]]> revenue growth,Route Mobile,Proximus Global,Q1 FY27,cloud communications platform https://www.exchange4media.com/news-photo/156637-RouteMobile.png https://www.exchange4media.com/pr-and-corporate-communication-news/neha-shinde-returns-to-polycab-india-as-head-corporate-communications-pr-156636.html 2026-07-24T16:28:57+05:30 Exchange4Media en <![CDATA[Neha Shinde returns to Polycab India as Head - Corporate Communications & PR]]> Neha Shinde Polycab India,Polycab India Corporate Communications,Polycab India leadership,Corporate Communications Head,Public Relations Polycab India,Neha Shinde PR experience,Polycab India brand storytelling,Reputation Management Polycab India,Neha Shin https://www.exchange4media.com/news-photo/156636-editorial-creative-271.jpg https://www.exchange4media.com/digital-news/ed-attaches-rs1906-crore-assets-in-gameskraft-linked-rummy-culture-money-laundering-probe-156634.html 2026-07-24T15:30:02+05:30 Exchange4Media en <![CDATA[ED attaches ₹1,906 crore assets in Gameskraft-linked Rummy Culture money laundering probe]]> Gameskraft,ED,Money Laundering Probe,Rummy Culture https://www.exchange4media.com/news-photo/156393-ed.jpg https://www.exchange4media.com/media-tv-news/no-tv-ratings-agency-registered-under-new-policy-yet-l-murugan-156633.html 2026-07-24T14:21:24+05:30 Exchange4Media en <![CDATA[No TV ratings agency registered under new policy yet: L. Murugan]]> Broadcast audience research council,Television audience measurement,L Murugan,Television Ratings Policy 2026,Landing page viewership exclusion,L Murugan Information Broadcasting,TV ratings agencies registration,MIB TV ratings update,new TV ratings framewo https://www.exchange4media.com/news-photo/156633-153537-DrLMurugan.jpg https://www.exchange4media.com/media-tv-news/mib-to-fast-track-landing-page-free-tv-ratings-barc-licence-renewal-to-take-time-156632.html 2026-07-24T13:58:14+05:30 Exchange4Media en <![CDATA[MIB to fast-track landing page free TV ratings; BARC licence renewal to take time]]> Television audience measurement,MIB TV Ratings Policy,BARC India ratings update,Landing page viewership exclusion,BARC license renewal,Connected TV measurement,Broadcast industry reforms,Television ratings methodology,MIB BARC collaboration,India TV ratin https://www.exchange4media.com/news-photo/156632-155953-TVNewsTRPRatings.jpg https://www.exchange4media.com/pr-and-corporate-communication-news/abhilasha-gupta-joins-vedanta-group-as-head-external-communications-156631.html 2026-07-24T13:41:17+05:30 Exchange4Media en <![CDATA[Abhilasha Gupta joins Vedanta Group as Head – External Communications]]> Corporate communications,Vedanta group,Abhilasha Gupta,Corporate Communications leadership,Abhilasha Gupta Vedanta Group,Vedanta Group External Communications,Tech Mahindra communications expert,Public Affairs Leader,Abhilasha Gupta appointment news,Vedan https://www.exchange4media.com/news-photo/156631-AbhilashaGupta.jpg https://www.exchange4media.com/media-tv-news/paramount-wbd-deal-remains-on-hold-until-august-17-156630.html 2026-07-24T13:35:01+05:30 Exchange4Media en <![CDATA[Paramount–WBD deal remains on hold until August 17]]> Paramount Warner Bros Discovery merger,WBD acquisition delay,Paramount Skydance deal,US federal judge ruling,Writers Guild of America challenge,California states legal action,merger competition concerns,Paramount deal impact on consumers,Warner Bros Disco https://www.exchange4media.com/news-photo/156630-153570-152370-PSKYParamountSkydanceWBDWarnerBrosDiscovery.jpg https://www.exchange4media.com/advertising-news/r-k-swamy-posts-15-jump-in-total-income-for-fy26-156629.html 2026-07-24T13:28:50+05:30 Exchange4Media en <![CDATA[R K Swamy posts 15% jump in total income for FY26]]> FY26 financial performance,R K Swamy financial results,R K Swamy income growth FY26,R K Swamy EBITDA increase,R K Swamy quarterly profit,R K Swamy revenue growth,R K Swamy Q4 FY26 results,R K Swamy financial performance update,R K Swamy earnings report FY https://www.exchange4media.com/news-photo/156629-rkmm.jpg https://www.exchange4media.com/people-movement-news/subham-shukla-joins-wow-momo-as-assistant-vice-president-brand-156628.html 2026-07-24T12:18:18+05:30 Exchange4Media en <![CDATA[Subham Shukla joins Wow! Momo as Assistant Vice President – Brand]]> Wow Momo,branding and marketing expert,Subham Shukla,Assistant Vice President Brand,Subham Shukla Wow Momo,Wow Momo brand leadership,Assistant Vice President Wow Momo,Wow Momo appointment news,Subham Shukla brand strategy,consumer engagement Wow Momo,inte https://www.exchange4media.com/news-photo/156628-main9.jpg https://www.exchange4media.com/media-print-news/print-catch-22-raise-prices-risk-losing-advertisers-or-hold-prices-absorb-rising-costs-156627.html 2026-07-24T12:12:33+05:30 Exchange4Media en <![CDATA[Print Catch-22: Raise prices & risk losing advertisers or hold prices, absorb rising costs]]> Advertising rates,Indian newspaper industry,INS ad surcharge,newspaper pricing dilemma,cost of newsprint,advertiser challenges,newspaper circulation issues,print media economics,impact of digital advertising,newspaper revenue strategies https://www.exchange4media.com/news-photo/156627-print.jpg https://www.exchange4media.com/people-movement-news/paul-bland-appointed-chief-performance-ecommerce-officer-head-of-havas-market-156626.html 2026-07-24T12:12:10+05:30 Exchange4Media en <![CDATA[Paul Bland appointed Chief Performance & Ecommerce Officer, Head of Havas Market]]> Havas Media Network leadership,Paul Bland,Head of Havas Market,Chief Performance Officer Havas,Havas Market news,Ecommerce Leadership Havas,Paul Bland Havas Market,AI driven commerce Havas,Paul Bland Chief Digital Officer,Havas Market global team,Retail m https://www.exchange4media.com/news-photo/156626-main3.jpg https://www.exchange4media.com/people-movement-news/beste-balki-elevated-as-associate-director-global-strategy-at-publicis-groupe-156625.html 2026-07-24T12:05:33+05:30 Exchange4Media en <![CDATA[Beste Balki elevated as Associate Director - Global Strategy at Publicis Groupe]]> Publicis groupe,Publicis Groupe news,Publicis Groupe leadership change,Beste Balki,Beste Balki Publicis Groupe,Associate Director Global Strategy,Publicis Groupe promotions,Beste Balki career progression,Global Strategy Manager Publicis,Publicis Groupe Is https://www.exchange4media.com/news-photo/156625-main2.jpg https://www.exchange4media.com/media-tv-news/kerala-hc-lifts-stay-on-landing-page-trp-provision-in-mibs-television-rating-policy-156624.html 2026-07-24T11:35:46+05:30 Exchange4Media en <![CDATA[Kerala HC lifts stay on landing page TRP provision in MIB's Television Rating Policy]]> Tv,Television Rating Policy 2026,Kerala High Court MIB Television Rating Policy,MIB landing page viewership ruling,BARC audience measurement reform,Television ratings impact India,MIB policy implications for broadcasters,Landing page advertising restricti https://www.exchange4media.com/news-photo/156435-155996-tvchannel.jpg https://www.exchange4media.com/people-movement-news/mirchi-appoints-digant-chopra-as-national-ip-product-head-156623.html 2026-07-24T11:34:08+05:30 Exchange4Media en <![CDATA[Mirchi appoints Digant Chopra as National IP Product Head]]> Digant Chopra Mirchi,Mirchi National IP Product Head,Mirchi leadership change,ADBC Live CMO,Mirchi brand solutions,Digant Chopra appointment,Mirchi news,Event Sales India leadership,Chopra returns to Mirchi,Mirchi product leadership update,ADBC Live Found https://www.exchange4media.com/news-photo/156623-mirchh.jpg https://www.exchange4media.com/people-movement-news/kavita-panda-elevated-to-chief-partnerships-officer-at-asean-business-partners-156622.html 2026-07-24T10:54:55+05:30 Exchange4Media en <![CDATA[Kavita Panda elevated to Chief Partnerships Officer at ASEAN Business Partners]]> Kavita Panda,ASEAN Business Partners,Kavita Panda ASEAN Business Partners,Chief Partnerships Officer ASEAN,ASEAN Business Partners leadership,technology partnerships Southeast Asia,Kavita Panda promotion news,ASEAN Business Partners new role,strategic all https://www.exchange4media.com/news-photo/156622-big1.jpg https://www.exchange4media.com/marketing-news/celebrating-kedar-ravangave-marketer-who-redefined-modern-financial-services-marketing-156620.html 2026-07-24T09:39:50+05:30 Exchange4Media en <![CDATA[Celebrating Kedar Ravangave: Marketer who redefined modern financial services marketing]]> Marketing,Kotak,Kotak mahindra,Kotak mahindra bank,Kedar Ravangave,Kedar Ravangave Birthday https://www.exchange4media.com/news-photo/156620-KedarRavangave.jpg https://www.exchange4media.com/marketing-news/from-horses-to-cockroaches-why-marketing-needs-better-metaphors-for-the-creator-economy-156621.html 2026-07-24T09:36:26+05:30 Exchange4Media en <![CDATA[From Horses to Cockroaches: Why marketing needs better metaphors for the creator economy]]> Marketing,Advertising,Ajay Kulkarni,creator economy,Barcode Entertainment,Horses,Cockroaches https://www.exchange4media.com/news-photo/156621-125264-ajay.jpg https://www.exchange4media.com/media-tv-news/isa-backs-15-min-tv-ad-cap-aaai-seeks-market-led-ad-durations-156619.html 2026-07-24T09:23:52+05:30 Exchange4Media en <![CDATA[ISA backs 15-min TV ad cap, AAAI seeks market-led ad durations]]> Indian society of advertisers,broadcasting industry news,digital media competition,ISA advertisement cap proposal,AAAI market driven advertising,Indian television advertising regulations,advertisement duration debate,television advertising ecosystem,adver https://www.exchange4media.com/news-photo/156619-tvadd.jpg https://www.exchange4media.com/digital-news/when-ai-mislabels-a-show-where-does-the-ad-land-156617.html 2026-07-24T09:15:52+05:30 Exchange4Media en <![CDATA[When AI mislabels a show, where does the ad land?]]> CTV advertising challenges,AI mislabeling in streaming,advertising impact of AI,streaming platform advertising,Gracenote study on AI,programmatic ad placement issues,content classification errors,advertising metadata integrity,context driven advertising r https://www.exchange4media.com/news-photo/156617-aiflowmm.jpg https://www.exchange4media.com/digital-news/the-ai-bill-shock-why-the-companies-spending-the-most-are-learning-the-hardest-lessons-156618.html 2026-07-24T09:10:11+05:30 Exchange4Media en <![CDATA[The AI bill shock: Why the companies spending the most are learning the hardest lessons]]> Marketing,Artificial intelligence,Dentsu india,Digital,Devang Shah,AI adoption https://www.exchange4media.com/news-photo/156418-AIm.jpg https://www.exchange4media.com/influence-zone-news/how-creators-lose-money-without-knowing-it-156615.html 2026-07-24T09:04:11+05:30 Exchange4Media en <![CDATA[Commission Gap: How creators may end up on the losing side]]> Influencers,creators,Influencer Marketing Challenges,Creator Economy India,Financial Transparency for Creators,Brand Collaboration Issues,Kaashvi Hiranandani Allegations,Ad Rights and Creator Compensation,Influencer Payment Discrepancies,Saurav Fialok Ins https://www.exchange4media.com/news-photo/156615-creatorssocialmedia.jpg https://www.exchange4media.com/media-others-news/pm-modi-promises-to-discuss-neet-paper-leak-issue-in-cabinet-meeting-156616.html 2026-07-24T09:03:32+05:30 Exchange4Media en <![CDATA[PM Modi promises to discuss NEET paper leak issue in Cabinet meeting]]> NEET paper leak,PM Modi Cabinet meeting,examination integrity,NEET protests,fast track courts,CBI investigation NEET,student groups NEET,legal measures against paper leaks,education reforms India,examination system improvements https://www.exchange4media.com/news-photo/156616-big1.jpg https://www.exchange4media.com/pr-and-corporate-communication-news/prerna-daga-joins-marriott-marquis-the-st-regis-new-delhi-in-new-marketing-role-156612.html 2026-07-24T08:50:57+05:30 Exchange4Media en <![CDATA[Prerna Daga joins Marriott Marquis, The St. Regis, New Delhi in new marketing role]]> Prerna Daga St Regis New Delhi,Marriott Marquis marketing role,St Regis New Delhi leadership,Marriott International marketing director,PVR Limited marketing experience,Multi Property Director of Marketing,Marriott International leadership change,Integrate https://www.exchange4media.com/news-photo/156612-prernamm.jpg https://www.exchange4media.com/media-print-news/can-print-command-a-premium-without-a-currency-ins-ad-surcharge-reignites-irs-debate-156614.html 2026-07-24T08:47:19+05:30 Exchange4Media en <![CDATA[Can print command premium without a currency? INS' ad surcharge reignites IRS debate]]> Marketing,Newspaper,Print,Advertising,Irs,readership survey,media news,Publication https://www.exchange4media.com/news-photo/155884-paper.jpg https://www.exchange4media.com/people-movement-news/allied-blenders-and-distillers-names-bikram-basu-as-chief-marketing-innovation-officer-156613.html 2026-07-24T08:47:18+05:30 Exchange4Media en <![CDATA[Allied Blenders and Distillers names Bikram Basu as Chief Marketing & Innovation Officer]]> alcoholic beverages industry,Bikram Basu Allied Blenders,Allied Blenders Chief Marketing Officer,ABD leadership change,Bikram Basu marketing innovation,Allied Blenders news,Confederation of Indian Alcoholic Beverage Companies,Bikram Basu career,marketing https://www.exchange4media.com/news-photo/156613-basumm.jpg https://www.exchange4media.com/marketing-news/e4m-techmanch-and-idma-2026-happening-today-ideas-innovation-impact-in-focus-156605.html 2026-07-24T08:18:07+05:30 Exchange4Media en <![CDATA[e4m TechManch and IDMA 2026 happening today: Ideas, Innovation & Impact in focus]]> Idma,e4m TechManch,e4m TechManch 2026 https://www.exchange4media.com/news-photo/156605-WhatsAppImage2026-07-23at2.43.29PM.jpeg https://www.exchange4media.com/people-movement-news/jimson-tellis-moves-on-from-raymond-lifestyle-as-digital-marketing-lead-156611.html 2026-07-24T08:15:23+05:30 Exchange4Media en <![CDATA[Jimson Tellis moves on from Raymond Lifestyle as Digital Marketing Lead]]> Raymond,People movement news,Raymond Lifestyle,Latest News,Raymond Lifestyle leadership,Raymond Lifestyle news,Jimson Tellis,Digital Marketing Lead,Jimson Tellis Raymond Lifestyle,Raymond Lifestyle Digital Marketing Lead,Digital Marketing Leadership Chang https://www.exchange4media.com/news-photo/156611-JimsonTellis.jpg https://www.exchange4media.com/media-others-news/beyond-the-boundary-why-brands-continue-to-bet-big-on-bcci-sponsorships-156609.html 2026-07-24T08:13:27+05:30 Exchange4Media en <![CDATA[Beyond the Boundary: Why brands continue to bet big on BCCI sponsorships]]> Bcci,Board of control for cricket in india,Cricket,Sponsorships,Sports,Ganapathy Viswanathan,BCCI title sponsorship increase,BCCI sponsorship strategy,Indian cricket marketing,cricket sponsorship value,sports sponsorship effectiveness,IPL impact on sponso https://www.exchange4media.com/news-photo/156609-big2.jpg https://www.exchange4media.com/advertising-news/havas-delivers-resilient-h1-with-25-organic-growth-as-india-stays-strong-156610.html 2026-07-24T08:09:15+05:30 Exchange4Media en <![CDATA[Havas delivers resilient H1 with 2.5% organic growth as India stays strong]]> Havas,Advertising news,media news,finanacial https://www.exchange4media.com/news-photo/156610-havas.jpg https://www.exchange4media.com/industry-briefing-news/saket-sinha-launches-growth-intelligence-partner-kyntraa-156608.html 2026-07-23T19:47:34+05:30 Exchange4Media en <![CDATA[Saket Sinha launches Growth Intelligence Partner - Kyntraa]]> advertising industry innovation,Saket Sinha Kyntraa,Growth Intelligence Partner,AI business strategies,marketing agency support,Pathfinder International leadership,Kyntraa launch news,Saket Sinha business transformation,Kyntraa AI enabled platform,Saket S https://www.exchange4media.com/news-photo/156608-saketmm.jpg https://www.exchange4media.com/media-print-news/in-bw-businessworlds-latest-issue-the-mahadev-files-indias-finance-leaders-156607.html 2026-07-23T18:52:03+05:30 Exchange4Media en <![CDATA[In BW Businessworld’s latest issue: The Mahadev Files, India’s finance leaders]]> BW Businessworld latest issue,The Mahadev Files investigation,India finance leaders,CFOs and finance professionals,AI in marketing and business,financial architecture of betting scandal,regulatory scrutiny in finance,impact of technology on finance,corpor https://www.exchange4media.com/news-photo/156607-bwmm.jpg https://www.exchange4media.com/media-others-news/how-silence-is-the-new-form-of-protest-for-several-brands-156606.html 2026-07-23T18:06:05+05:30 Exchange4Media en <![CDATA[How silence is the new form of protest for several brands]]> Marketing strategies,Blue Tokai Coffee Roasters,CJP protests,brands and social movements,consumer brand response,KRVVY marketing pause,Ananya Birla protest support,social media activism,emotional marketing,Gen Z cultural commentary https://www.exchange4media.com/news-photo/156606-krvymm.jpg https://www.exchange4media.com/marketing-news/wipro-consumer-care-acquires-good-home-eva-brands-from-ttk-healthcare-156604.html 2026-07-23T17:47:47+05:30 Exchange4Media en <![CDATA[Wipro Consumer Care acquires Good-Home & Eva brands from TTK Healthcare]]> Wipro Consumer Care leadership,Wipro Consumer Care acquisition,Good Home brand acquisition,Eva brand acquisition,TTK Healthcare Limited news,Wipro FMCG expansion,home care product acquisition,personal care brand growth,Wipro Consumer Care portfolio,strate https://www.exchange4media.com/news-photo/156604-homm.jpg https://www.exchange4media.com/industry-briefing-news/zee-5-unveils-multilingual-slate-in-7-languages-156603.html 2026-07-23T17:34:00+05:30 Exchange4Media en <![CDATA[Zee 5 unveils multilingual slate in 7 languages]]> Zee 5 content strategy,Zee 5 multilingual slate,Zee 5 new content,Zee 5 regional storytelling,Zee 5 movies and series,Zee 5 Hindi Tamil Telugu,Zee 5 entertainment platform,Zee 5 original shows,Zee 5 new releases 2023,Zee 5 AI storytelling https://www.exchange4media.com/news-photo/5WBHhqUNh4E.png https://www.exchange4media.com/people-movement-news/infosys-appoints-ashiss-kumar-dash-as-ceo-designate-156602.html 2026-07-23T17:10:40+05:30 Exchange4Media en <![CDATA[Infosys appoints Ashiss Kumar Dash as CEO-Designate]]> Infosys news,Infosys CEO appointment,Ashiss Kumar Dash Infosys,Salil Parekh leadership transition,Infosys leadership change,Infosys CEO Designate 2027,Infosys business transformation,AI strategy Infosys,Infosys global operations,Ashiss Kumar Dash leadersh https://www.exchange4media.com/news-photo/156602-dasmm.jpg https://www.exchange4media.com/people-movement-news/22feet-appoints-yash-dabi-as-vice-president-technology-growth-156601.html 2026-07-23T16:59:25+05:30 Exchange4Media en <![CDATA[22feet appoints Yash Dabi as Vice President – Technology Growth]]> 22feet,Omnicom Advertising India leadership,Digital marketing innovation,Yash Dabi 22feet,22feet Vice President Technology Growth,Technology Growth leadership,Omnicom Advertising India news,AI and technology in marketing,Yash Dabi appointment,22feet techn https://www.exchange4media.com/news-photo/156601-YashDabi.jpg https://www.exchange4media.com/marketing-news/from-screens-to-presence-decoding-the-next-disruption-in-marketing-at-e4m-techmanch-2026-156600.html 2026-07-23T16:54:04+05:30 Exchange4Media en <![CDATA[From Screens to Presence: Decoding the next disruption in marketing at e4m TechManch 2026]]> Sumeli chatterjee,Niraj Ruparel,e4m TechManch 2026 https://www.exchange4media.com/news-photo/156600-main1.jpg https://www.exchange4media.com/pr-and-corporate-communication-news/yash-raj-films-names-usha-rachael-thomas-as-head-communications-strategy-156599.html 2026-07-23T16:02:54+05:30 Exchange4Media en <![CDATA[e4m News Confirmed: Yash Raj Films names Usha Rachael Thomas as Head-Communications]]> Usha Rachael Thomas Yash Raj Films,Yash Raj Films news,Yash Raj Films communications strategy,YRF leadership appointment,Akshaye Widhani CEO Yash Raj Films,Usha Rachael Thomas communications expert,YRF global storytelling strategy,Yash Raj Films corporate https://www.exchange4media.com/news-photo/156599-yrf.jpg https://www.exchange4media.com/people-movement-news/vertiv-appoints-raghavendra-kale-as-channel-leader-for-india-156598.html 2026-07-23T15:52:17+05:30 Exchange4Media en <![CDATA[Vertiv appoints Raghavendra Kale as Channel Leader for India]]> Raghavendra Kale Vertiv India,Vertiv Channel Leader India,Vertiv leadership change,digital infrastructure growth India,Vertiv partner engagement,Raghavendra Kale appointment,Vertiv India sales strategy,channel ecosystem development,Vertiv leadership updat https://www.exchange4media.com/news-photo/156598-kalemm.jpg