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ABP
Friday, 2'nd August
Why WhatsApp is the next big thing for advertisers

With close to 300 million users, WhatsApp status story advertising will be a more formal and organised way for bigger brands, say...

 
OOH will witness a major boost, notably in the DOOH space: Chandramouli Reddy

Chandramouli Reddy, UrbanIQ, talks about disruptions in the OOH market, how OTT platforms are becoming major investors in the adve...

 
EEMAGINE 2019: NITI Aayog’s Rajiv Kumar stresses on bringing innovation in business

The Vice Chairman of the Aayog launched ‘The Health and Safety Report 2019’ written by Khushroo Kekobad, the owner of Universal Pe...

 
Digital has the ability to personalise content for every user: Raju Vanapala, Way2News

Vanapala, Founder, Way2News, on the hyper local news ecosystem in India and how digital technology is reaching even the remotest c...

 
Will AI enhance consumer experience in FMCG market?

Marketers can use a live match score, weather and other dynamic elements to change the way ads are being showcased to potential us...

 
OTHER HEADLINES
Pinterest adds 9 million monthly users in second quarter, total touches 300mn

Pinterest Inc, has said major demand for advertising on its social-media service has boosted its forecasts for the year

Ram Raghavan takes over as Managing Director, Colgate-Palmolive 

Prior to this, Raghavan served as Vice-President Marketing of Asia Pacific Division of Colgate-Palmolive

Sanjay Bragta appointed as Head, Input, at ABP News

Bragta has been with Zee Media Corporation as Editor, Integrated Multimedia Newsroom

 
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