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RAM ratings Week 34: Fever continues to lead Mumbai and Delhi

13-September-2018
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RAM ratings Week 34: Fever continues to lead Mumbai and Delhi

In Week 34 of the RAM ratings, Fever FM continued to retain its leadership position in Mumbai and Delhi. The channel has been the leader for the past seven weeks. Radio City and Radio Mirchi retained the top positions in Bangalore and Kolkata, respectively.

In Mumbai, in a universe of 12.2 million listeners, Fever FM ruled with 16.1 per cent share, followed by Radio Mirchi and Radio City with a 13.8 per cent and 12.5 per cent share respectively. Early morning followed by mid-morning and morning time band observed highest listenership on total radio. 
Fever FM continued to lead in Delhi as well, with an improved share of 19.2 per cent in a universe of 16.5 million listeners. Radio Mirchi and Radio City, with 13.4 per cent and 13.1 per cent share held the second and third positions, respectively. Mid-morning followed by early morning and night band observed highest listenership on total radio.

In Bangalore, in a universe of 5.3 million listeners, Radio City maintained its leadership with 25.2 per cent, followed by Big FM and Radio Mirchi. Both retained their spots with 18.1 and 17.4 per cent, respectively. Afternoon followed by night and mid-morning time band observed highest listenership on total radio.

Radio Mirchi retained its number one position in Kolkata in a universe of 9.5 million listeners, with a share of 19.8 per cent, followed by Fever FM in the second spot and Big FM in the third with 17.8 per cent and 17 per cent share, respectively. Afternoon time band, followed by mid-morning and morning observed the highest listenership on total radio.

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