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RAM Ratings Week 23: Fever FM retains lead position in Mumbai and Delhi

26-June-2018
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RAM Ratings Week 23: Fever FM retains lead position in Mumbai and Delhi

Week 23 of the RAM ratings saw Fever FM continue in the leading position in Mumbai and Delhi, while Radio City and Radio Mirchi continued to lead in Bangalore and Kolkata, respectively.

In Mumbai, in a universe of 12.2 million listeners, Fever FM held the top position with a share of 15.6 per cent, followed by Radio Mirchi in the second spot with 13.6 per cent and Radio City in the third with 13 per cent share.
Early Morning, followed by mid-morning and morning time band observed the highest listenership in total radio.

Fever FM also held the top position in Delhi, with 18.6 per cent share in a universe of 16.5 million listeners. Radio City followed in the second spot with a 13.9 per cent share, while Radio Mirchi held on to the third position with a 12.2 per cent share.
Mid-morning, followed by night and afternoon time band observed the highest listenership.

In Bangalore, Radio City retained its No.1 position with 25.6 per cent share out of a universe of 5.3 million users. This was followed by Big FM in the second spot and Radio Mirchi in third with 17.8 and 17.6 per cent, respectively.
Evening followed by mid-morning and afternoon time band observed the highest listenership in total radio.

Radio Mirchi dominated in Kolkata with 19.4 per cent share in a universe of 9 million listeners. Fever FM held the second spot with 18.3 per cent, while Big FM took 17.9 per cent share at the third spot.
Afternoon, followed by mid-morning and morning time bands observed the highest listenership on total radio.

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