Top Story

Home >> Media-TV >> Article

Zee Anmol continues leading rural and overall market, Colors leads urban: BARC week 24

21-June-2018
Font Size   16
Zee Anmol continues leading rural and overall market, Colors leads urban: BARC week 24

Zee Anmol continues to lead the overall market but witnessed a fall and recorded 772625 Impressions (000s) as against 803634 Impressions (000s) in week 23, followed by Sony Pal on second position with 616233 Impressions (000s) as against 651390 Impressions (000s) the previous week. Zee TV on third slot too saw a drop in ratings and registered 552159 Impressions (000s) as against 599049 Impressions (000s) last week as per week 24 ratings of Broadcast Audience Research Council (BARC) India.

In top five programmes, Naagin 3 continued to led the chart and garnered first position with 14103 Impressions (000s) followed by Zee TV's Kundali Bhagya on second spot with 11600 Impressions (000s) while Zee TV’s Kumkum Bhagya stood on number three with 11091 Impressions (000s). Zee Anmol’s Kumkum Bhagya bagged the fourth spot with 11044 Impressions (000s). Colors' another show, Dance Deewane maintained its fifth slot with 9000 Impressions (000s).

Hindi GEC Urban

In urban market, Colors continues to dominate the market with 370516 Impressions (000s) followed by Star Plus on second slot with 353092 Impressions (000s) and Zee TV on third position with 340684 Impressions (000s). Sab TV and Star Bharat bagged fourth and fifth slots with 270493 and 265175 Impressions (000s) respectively.

Colors’ Naagin 3 bagged first in top five programmes in week 24. The show recorded 9387 Impressions (000s). Zee TV's two shows Kundali Bhagya and Kumkum Bhagya grabbed second and third spots with 6896 and 6693 Impressions (000s). Colors’ Dance Deewane stood at number four with 6305 Impressions (000s) and Star Plus’ Yeh Rishta Kya Kehlta Hai was on fifth with 5597 Impressions (000s).

Hindi GEC Rural

Zee Anmol continued to lead the rural market with 597016 Impressions (000s) followed by Sony Pal on second slot with 416989 Impressions (000s) and Star Utsav was on the third spot with 330413 Impressions (000s). Rishtey and Star Bharat stood on the fourth and fifth slots with 329890 Impressions (000s) and 279594 Impressions (000s), respectively.

Zee Anmol’s Kumkum Bhagya bagged the first spot with 8867 Impressions (000s), followed by Mahek on number two with 5757 Impressions (000s). Sony Pal’s Taarak Mehta Ka Ooltah Chashma stood at number three with 5106 Impressions (000s) and Colors’ Naagin 3 fell to number four from second rank in previous week and registered 4716 Impressions. Zee TV’s Kundali Bhagya stood on fifth spot with 4704 Impressions (000s).

Kartikeya Sharma says that June has been the best month for sales in the 11 years that the brand has been in India

The newly appointed CEO of ZEE5 on how he aims to have the widest appeal in the OTT space amongst Indian consumers

The VP, Marketing and Communications (South Asia), talks about the company's growth strategy, its focus areas, impact of demonetisation on consumer behaviour and much more

Siju Prabhakaran, South Cluster Head, Zee Entertainment Enterprises Limited, talks about channel's rebranding, extending fiction shows to weekends and much more

right
left
RADIO CITY CELEBRATES ITS 17TH ANNIVERSARY WITH CONCERT, AWARDS AND FUN 5TH EDITION OF TIMES NOW & ICICI BANK’S NRI OF THE YEAR AWARDS GLOBAL INDIANS PITCH CMO SUMMIT BENGALURU SEES TOP INDUSTRY LEADERS AND MARKETERS IN ATTENDANCE DISTINGUISHED JURY COMES TOGETHER TO PICK WINNERS FOR PITCH’S TOP 50 BRANDS PITCH CMO SUMMIT BANGALORE SEES TOP CMOS ACROSS INDUSTRIES IN ATTENDANCE 1ST REPUBLIC TV GULF INDIAN LEADERSHIP SUMMIT & AWARDS HONOUR STALWARTS OF INDIAN GULF BUSINESS COMMUNITY SONY YAY! CELEBRATES ITS FIRST BIRTHDAY WITH PARTY FOR TRADE PARTNERS THOUGHT LEADERS AND TOP DIGITAL MARKETERS SPEAK @ EXCHANGE4MEDIA GROUP’S TECHMANCH 2018 IN MUMBAI EXCHANGE4MEDIA’S IDMA 2018 RECOGNIZES INDUSTRY’S BEST DIGITAL MARKETING CAMPAIGNS REALTY PLUS UNVEILS COFFEE TABLE BOOK AT 10TH CONCLAVE & EXCELLENCE AWARDS @AHMEDABAD EMINENT JURY CONGREGATES TO PICK WINNERS OF INDIAN DIGITAL MARKETING AWARDS 2018 OFF THE CUFF SEES ‘SWACHH BHARAT ABHIYAN’ MAN PARAMESWARAN IYER IN CONVERSATION WITH SHEKHAR GUPTA EXCHANGE4MEDIA’S LOUDEST.IN HOSTS INAUGURAL EDITION OF MUSIC INC. IN MUMBAI EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS PORTER PRIZE & INSTITUTE FOR COMPETITIVENESS RECOGNIZE STRATEGIC ACUMEN IN COMPANIES DELHI AD CLUB-SAARC AWARDS 2018 RECOGNIZE EXCELLENCE ACROSS CREATIVE, MEDIA & DIGITAL AGENCIES BSNL & CALL2ACTION COMMUNICATION INDIA LAUNCH MOBILE ADVERTISING PLATFORM, INFOMO IN NEW DELHI CHILDREN’S RIGHTS ACTIVIST KAILASH SATYARTHI LAUNCHES BOOK ‘EVERY CHILD MATTERS’ SENIOR JOURNALIST VIJAY TRIVEDI LAUNCHES BOOK ‘YADA YADA HI YOGI’ BASED ON YOGI ADITYANATH EMINENT JURY CONGREGATES TO PICK IMPACT’S 40UNDERFORTY ACHIEVERS

Colors Kannada, Asianet, SUN TV and Star Maa retained the lead positions in their respective markets, according to the Week 27 data released by BARC.

The campaign establishes an emotional connect with JSW Cement’s eco-friendly cement promising longevity and durability of a home

Your weekly news roundup, a summary of some of the stories to keep an eye on