SC upholds TRAI tariff order

Pronouncing the verdict, the judge said, “My reasoning is as elaborate as your argument.”

e4m by exchange4media Staff
Updated: Oct 30, 2018 11:14 AM

The Supreme Court on Tuesday upheld the TRAI tariff order. The TRAI vs Star India argument on tariff framework concluded after almost three month-long hearing.


Pronouncing the verdict, the judge said, “My reasoning is as elaborate as your argument.”


According to a source who attended the hearing, the 15 per cent a-la-carte to bouquet price cap was rejected by the Madras High Court, and was not challenged by TRAI in the Supreme Court. Hence, there is no cap on the a-la-carte cap.

TRAI implemented the Telecommunication (Broadcasting and Cable) Interconnection (Addressable Systems) Regulations 2017 on July 3, 2018 after it was upheld by the Madras High Court with an exception. While bringing the order into effect, the regulatory authority prescribed timelines for the stakeholders. The deadline for the implementation of the order was August 31.

Following the August 31 deadline, most major broadcasters have already published their Reference Interconnect Offer (RIO) along with the Interconnection Agreement. ZEEL was the first broadcaster to declare its ROI, before the expiry of the deadline. Later, other big broadcasters such as Sony Pictures Networks India Private Limited, TV18 Broadcast Limited, Disney India, Turner International and Sun TV Network too declared their RIOs.

Also, Zee, in line with the tariff order, announced multiple bouquets catering to consumers of different languages across India. All Zee channels will be available on a-la-carte basis, as required by the regulations, the broadcaster had said.

However, Star India, which is one of the petitioners in the appeal against TRAI tariff and interconnect order, is yet to file its RIO.




Read more news about (internet advertising India, internet advertising, advertising India, digital advertising India, media advertising India)

For more updates, be socially connected with us on
WhatsApp, Instagram, LinkedIn, Twitter, Facebook & Youtube