‘A lot of brand categories have increased spends on radio’

“FMCG and television are the two major brand categories that advertise on radio. At the local level, it’s the retail sector,” says Ashit Kukian, Radio City.

e4m by exchange4media Staff
Updated: Dec 10, 2011 7:31 AM
‘A lot of brand categories have increased spends on radio’

“FMCG and television are the two major brand categories that advertise on radio. At the local level, it’s the retail sector,” says Ashit Kukian, Radio City. More

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