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Reliance Jio ropes in Pradeep Shrivastava as CMO

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Reliance Jio ropes in Pradeep Shrivastava as CMO

Media reports suggest that Reliance Jio Infocomm has roped in Pradeep Shrivastava as its Chief Marketing Officer (CMO). An official statement from the telecom operators has not been released though an ETTelecom article claimed that the news has already been announced internally.

Shrivastava’s last assignment was as a member of the board of directors at PT. XL Axiata Tbk, an Indonesia-based telco and part of the Axiata Group that has also has a stake in Idea Cellular. He has also served as CMO at Idea and Robi. Shrivastava has more than 30 years of experience and has also had stints at Hindustan Lever and Videocon Communications.

Reliance Jio, which is a part of the Mukesh Ambani led Reliance Industries Limited (RIL), is gearing up to launch pan-India 4G services this year.

The company also announced today that it has signed an enabling loan of Rs 4,800 crore to fund electronic purchases from Samsung Electronics and Ace Technologies Corp as it seeks to create an ecosystem of 4G-ready devices in the country in preparation of the launch of its services.

Tags Reliance Jio Pradeep Shrivastava Marketing telecom Axiata Group Idea Cellular Mukesh Ambani Reliance

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The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

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The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)