Top Story

e4m_logo.png

Home >> Marketing >> Article

Rahul Nangia elevated to National Creative Director at L&K Saatchi & Saatchi

23-November-2015
Font Size   16
Rahul Nangia elevated to National Creative Director at L&K Saatchi & Saatchi

L&K Saatchi& Saatchi has widened its creative leadership and elevated Rahul Nangia to the position of Joint National Creative Director, alongside Charles Victor.

Nangia has been credited with the creation of the iconic ‘Hum Mein Hain Hero ‘for the launch of Hero MotoCorp that helped the brand catapult from being Hero Honda.

He has been in the forefront of driving highlyeffective and memorable campaigns  for L&K Saatchi & Saatchi which has now sharpened it’s focus on establishing creative leadership and to live up to its global iconic reputation.

Nangia joined Law & Kenneth 7 years ago and has played a pivotal role in some of its highly acclaimed work especially Jockey, Thomas Cook, VIP Skybags and of late, the creation of pepperfry.com.

Commenting on the elevation, Praveen Kenneth, Co-Owner, Chairman and Managing Director, L&K Saatchi & Saatchi said, “Our focus over the last decade has been to build a strong business foundation and strong client partnerships. We have a great reputation of being thought leaders and it is but natural for us to establish a strong creative reputation to maximize our ability to make the IMPOSSIBLE POSSIBLE for our client partners.

“Nangia is a fine creative leader who has worked closely with me. He will now join the creative leadership team along with Charles to move the game to the next level. This is in linewith our plan to have creative leaders drive the future of our business”.

Nangia will report to Anil Nair, Managing Partner & CEO.

Tags Rahul Nangia L&K Saatchi & Saatchi Charles Victor

Sidharth Gupta, Co-founder, Treebo talks about their outdoor campaign ‘Perfect stay or don’t pay’, what prompted this bold advertising move, its targeting, and the metrics that the brand utilizes to measure the efficacy of such a campaign

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)