Photo Gallery: The Dentsu Aegis Network-exchange4media Digital Report 2018
The Dentsu Aegis Network-exchange4media Digital Report 2018 that was unveiled on January 16, 2017 reflects that digital advertising will grow at a CAGR of 32 per cent till 2020 to reach INR 18,986 Cr. The report owes this skewed growth to the smartphone revolution. The report showed that digital ad spends on mobile are expected to grow at a CAGR of 49% to overtake spends on desktops and reach a spends share of 60% by 2020. Following are the snapshots from the event attended by the biggies of the media world.
The event was presided by Anurag Batra, Chairman & Editor-In-Chief, exchange4media & BW Businessworld, Amar Abrol, Managing Director & Chief Executive Officer, Air Asia ( India ), Raj Nayak, COO, Viacom 18, Arnab Goswami, MD & Editor In Chief, Republic TV, Rajiv Verma, CEO, HT Media Limited, Ashish Bhasin, Dentsu Aegis Network, Kunal Shah, Founder, Freecharge, Rajiv Dingra, CEO, WATConsult, Abheek Biswas, AVP Consumer Insights, WATConsult, V Chandramouli, CEO ( Special Projects ), Pidilite Industries, among others.
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He joined the company in 2016 as Head of India and South Asia at Discovery Network
From Head & Shoulders, Colgate and Vivel Soaps to Prega News and Airtel, Kareena has been the face of several brands