Top Story

e4m_logo.png

Home >> Marketing >> Article

Milan Wahi appointed as COO, Kenstar

14-April-2016
Font Size   16
Milan Wahi appointed as COO, Kenstar

Kenstar has announced the appointment of Milan Wahi as its Chief Operations Officer with immediate effect. In his new role Wahi will be responsible for contributing to Kenstar’s growth and establishing it as one of the most preferred premium small home appliances brand for consumers in India. For the most part, he will oversee brand building, product development and distribution expansion for Kenstar.

Speaking on the occasion Milan Wahi stated, “I am ecstatic and excited to be a part of the Kenstar family. Kenstar has a great heritage and goodwill across the country and offers consumers’ international quality products. There is a tremendous prospect for augmentation in small home appliances category and our focus would be on driving secondary sales through widening the distribution network and building Kenstar’s brand equity.”

 Wahi has an extensive background with over 24 years of experience in various consumer sectors like FMCG, Consumer Durables etc. Previously, Wahi served as the Chief Operating Officer of J K Dairy and the Managing Director of Lotte India Corporation. He has also had successful stints at CavinKare Pvt. Ltd, VST Industries Ltd, and Whirlpool India Ltd to name a few.

 Wahi is the man of indispensable credentials and holds Masters in Science from Bangalore University, and Post-Graduation from Institute of Rural Management Anand (IRMA).

Tags Kenstar Milan Wahi Brands

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Mumbai was chosen in keeping with the company's focus on featuring their proprietary technologies over undiscovered markets like South Asia

The campaign, featuring brand ambassador Farhan Akhtar, exhorts consumers to showcase their achievements through the walls of their homes.

We list a few important stories that you may have missed in the week gone by