Top Story

e4m_logo.png

Home >> Marketing >> Article

Handset market at Rs 8,805 cr in FY05

29-June-2005
Font Size   16
Handset market at Rs 8,805 cr in FY05

The Indian mobile handset market was worth Rs 8,805 crore in '04-05. A lion's share of this - 84% - were GSM handsets at Rs 7,384 crore with Nokia alone accounting for a whopping 62.3% marketshare.

According to a report by Cellular Operators Association of India (COAI) quoting a Voice & Data report of June 2005, the share of GSM handsets was even higher than the GSM connections which stood at 75% for the same period.

The report said CDMA handsets accounted for 16% of marketshare at Rs 1,421 crore.

In the of GSM space, Samsung was way behind Nokia with 11.3% marketshare followed by Motorola at 9.2% and Sony Ericsson at 4% while LG had a marketshare of 2%. Other brands such as Sagem, Alcatel, Ben Q, Bird, Siemens, Philips, Blackberry, Krome, Palm, Kejian cornered 10.3% marketshare in 2004-05, the COAI report claimed.

In the CDMA handset universe, LG was the undisputed leader with a marketshare of 59.1% followed by Nokia at 17.6%, Samsung at 6.3 %, Motorola at 5.3%, Kyocera at 5.2% and others like Hyundai at 6.5%.

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular