Top Story

e4m_logo.png

Home >> Marketing >> Article

Gutenberg rolls out expanded suite of marketing services

17-December-2016
Font Size   16
Gutenberg rolls out expanded suite of marketing services

Gutenberg, today, announced the launch of its expanded suite of services making it a one-stop shop for complete integrated marketing communications needs for brands. Gutenberg’s integrated marketing services offering will expand from PR to include digital, content, video and mobile.

 “We began as storytellers, helping our clients tell their stories through PR” said Harjiv Singh, Founder & CEO, Gutenberg. He added, “In this next phase of our growth, storytelling will stay central, to our belief that great stories build great brands. These stories will now be told across PR, video, mobile, social and incorporate tools like SEO, analytics and digital advertising encompassing the range of paid, owned, earned media.”

In 2016 Gutenberg added 31 clients across its global portfolio. Gutenberg is also on track to open its Singapore office in early 2017 and will continue its expansion targeting key markets in the ASEAN region. Gutenberg is expected to grow its team to over a 100 storytellers in the first half of 2017.

Gutenberg’s 80 team members across 7 offices in three countries work with B2B and B2C clients in industries such as technology, healthcare, mobile, financial services, real estate, education, defense & aviation, hospitality, industry associations, retail, e-commerce, fashion, media & entertainment, manufacturing and not-for-profits.

Tags

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Ushering the launch with a campaign titled ‘The New Way to Get Rich’ showcasing how technology gets millennials closer to their financial dreams

Ogilvy and Love Matters conceptualised a campaign that aimed to change the conversation and imagery that is associated with the LGBTQ community and lesbians in particular