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Digi Osmosis bags digital mandate for X1 Racing League, world's first city-based motorsports league in India

08-June-2018
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Digi Osmosis bags digital mandate for X1 Racing League, world's first city-based motorsports league in India

Digi Osmosis is the official digital partner of X1 Racing League, the world's first city-based motor sports league in India next year. India’s top international car racers Armaan Ebrahim (29) and Aditya Patel (29) join hands to bring a custom-made two-seater sports car racing league to India in the first quarter of next year. The Xtreme1 Racing League or X1 Racing League will be held in a mix of track and street circuits. The league will include eight (8) city-based franchise teams, each comprising of 2 cars and 4 drivers.

Manish Kumar, CEO & Founder, Digi Osmosis, said, “We are extremely thrilled to bag this opportunity and equally delighted to be associated with X1 Racing League. We at Digi Osmosis love to take up interesting ventures. I am passionate about automobiles and given my past experience and expertise, I am quite excited. Digital is not just the big four – Facebook, Twitter, YouTube and Instagram but a huge unexplored world beyond. Also, promoting a league with a cause is endearing. Therefore, we are looking forward to create & enable magic for the league which is a beginning of a global trend.”

The League aims to bring racing to the people through city races and promote responsible driving and road safety. The league has already submitted the circuit layouts to the international federation for approvals, indicating its intent to ensure compliance to safety procedures and regulations.

Top drivers in the fray

  • Vitantonio Liuzzi‏, the Italian racing driver who drove in the F1 for Torro Rosso, Red Bull and Force India.
  • Pippa Mann, the famous British women driver who drives in the IndyCar Series.
  • Anindith Reddy, national racing champion.

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