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Attiitude signs Chris Gayle as global ambassador

11-May-2017
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Attiitude signs Chris Gayle as global ambassador

Attiitude.com, an international fashion and lifestyle brand, has signed up international cricketer Chris Gayle in a multi-million dollar deal. Chris Gayle will represent Attiitude in all his international appearances worldwide over the next five years.

Mansoor Ahamed, Founder and CEO, Attiitude Fashions said, “The Attiitude brand stands for those that follow their instincts and wear their rebellious streak on their sleeves. We are excited to have Chris on board with us. Chris has carved a niche for himself in the world of cricket with his fearless style of cricket and we see great synergies between Attiitude and Chris."

Chris Gayle, who is equally known on and off the field for his flamboyance and distinctive style is not just the face of the brand but is impressed enough with the potential of the brand to actually invest in it. 

“Attiitude has been synonymous with alternative sports globally and it is a privilege to be a part of the great list of athletes Attiitude has on its roster. The brand echoes my philosophy and I feel a strong connect with it. Both Attiitude and I are committed to a long-term partnership. I am impressed by the way Attiitude has gained popularity across the globe in a short period of time and is committed to promoting an alternative attitude through sports,” said Chris Gayle.

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The announcement regarding this was made on Twitter by Sukumar Ranganathan, Editor-in-Chief, Hindustan Times, and Shekhar Gupta, Founder, The Print

The website promises to bring fast, reliable, insight-rich analysis in times when the readers are flooded with ‘breaking news’, and great conversations among an elite community of opinion leaders

The network has based its claim on Broadcast Audience Research Council (BARC) all India data (U+R) from April 2017 to March 2017 (full year average)