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Ashish Sahni joins Peugeot as Director- Digital Marketing

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Ashish Sahni joins Peugeot as Director- Digital Marketing

Ashish Sahni, former Head- Digital Marketing, (Passenger Vehicle Business Unit), Tata Motors, has joined the Peugeot Group, also known as Groupe PSA. It is Europe’s second largest vehicle manufacturer. Sahni will be moving to Chennai to take up his new role as Director- Digital Marketing, India Operations.

exchange4media had recently reported that Sahni quit Tata Motors India, one of the largest Indian automobile manufacturers.

Sahni joined Tata Motors in 2012 as Head- Digital Marketing and since then served the company in various roles. Prior to joining Tata Motors, he had also worked with Jet Airways, Apollo Munich and ICICI Lombard.

It must be noted that the French automobile maker Groupe PSA recently partnered with the CK Birla Group to manufacture and sell cars in India

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