Top Story


Home >> Marketing >> Article

Sunil Gautam, Jaideep Shergill launch Pitchfork Partners

Font Size   16
 Sunil Gautam, Jaideep Shergill launch Pitchfork Partners

Jaideep Shergill, CEO, MSLGROUP India, and Sunil Gautam, MSLGROUP India founder and Chairman, Emeritus, jointly started a consulting firm- Pitchfork Partners this New Year.

The strategy consulting firm promises to partner, advise and  offer solutions for marketing and communication needs.

Gautam, a qualified Chartered Accountant, has over 35 years of experience. In 1985, he co-founded CLEA Advertising and Marketing which went on to become India’s seventh largest advertising firm by the mid 90’s. He founded Hanmer & Partners, a full service integrated communications firm, in 1999. The firm later got rebranded to Hanmer MSL and then MSLGROUP. Gautam moved to Emeritus at the start of 2011.

Shergill has over 18 years of experience in the banking and communications sector. He served as the Chief Executive Officer of MSLGROUP in India. At MSLGROUP India, Shergill was also a key member of the Asia Leadership team and a member of the India Board for the Group.

Tags Sunil Gautam Jaideep Shergill Pitchfork Partners MSLGROUP

Vijay Mansukhani, speaks to exchange4media about the resurgence of Onida, the scope of growth of consumer electronics market in India and the reasons why Indian consumer electronics brands don’t compete on a global scale

Projjol Banerjea opens up about hiring Anne Macdonald and GroupM's Rob Norman, and the brand's new identity

Meera Iyer tells exchange4media that in FY 2016/17, bigbasket clocked a revenue of Rs 1,400 crore. The online supermarket currently stands at 70,000 orders a day, with operations in 25 cities.

CMO, Kashyap Vadapalli on the start-up’s marketing play, why it has decided to stay away from IPL and response to its furniture rental apps

Meanwhile Radio City and Radio Mirchi ruled Bangalore and Kolkata respectively

Pankaj Belwariar, who recently resigned from the post of Vice President Marketing at Sakal Media Group, has now joined Rajasthan Patrika as the Head of Marketing in North and East region.

A look at Vivo’s ad campaign with their all-new brand ambassador Aamir Khan, which has fetched them a whopping 21 million views on YouTube