Vijay Sales releases series of videos tagged ‘Upgrade Zindagi’

Videos talk about upgrading electronics in the house during the year end

e4m by exchange4media Staff
Updated: Dec 23, 2018 10:00 AM

Electronics retailer Vijay Sales has released 30 second videos titled ‘Upgrade Zindagi’, keeping in mind the time of the year when everyone is looking to upgrade their electronics and white goods. 

Conceptualised by Network Advertising, there are a series of videos, focusing on nuances of a regular household. ‘Upgrading Zindagi’ talks about upgrading the electronics in the household. 

While some issues might not be replaceable, certain things like replacing electronics and other white goods seem like a tempting alternative.
Through this campaign, Vijay Sales has encouraged consumers to upgrade their lives by upgrading the electronics. The videos tell people that they could visit showrooms of Vijay Sales to upgrade your homes, lives and more. 

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