Marketing

As a part of its festive campaign - #TimeForJoy, Motorola asked users to pledge 60 minutes and also share their own #TimeForJoy moment

exchange4media Staff 29-December-2018

Guest Column: Rishabh Sharma, Brand Strategist, Twitter India tells us how brands used the social media platform to change the dynamics of fan engagement and produce campaigns that awed audiences

Rishabh Sharma 28-December-2018

Indian athletes whose achievements in major tournaments like Asian Games and Commonweath Games got them brand endorsements

exchange4media Staff 28-December-2018

In 2018, the AYUSH Ministry received 358 cases pertaining to misleading ads and claims regarding herbal, ayurvedic and other such products

exchange4media Staff 28-December-2018

Sandip Tarkas, Director Songdew, talks about the platform’s latest B2B service that offers curated playlists to help brands enhance customer engagement & in-store experience 

Beryl Menezes 28-December-2018

The company went for re-branding in 2018, 27 years after its inception

exchange4media Staff 27-December-2018

From Campa Cola to Hero Honda, the Being Human actor has been the face of many brands 

exchange4media Staff 27-December-2018

Campaign to be supported in first phase by outdoor and digital media drive

exchange4media Staff 26-December-2018

Product can be bought at Big Bazaar, Hypercity stores; also on Amazon, Flipkart

exchange4media Staff 26-December-2018

One sapling to be planted for every copy of Hindu dropped in boxes placed at malls

exchange4media Staff 26-December-2018

Conceptualized by Whyness Worldwide, film shows how Nav-Tal Ultra XL+ padlock's safety features give nightmares to robbers

exchange4media Staff 26-December-2018

Kochar, Head of Marketing & Member Engagement, on how JetPrivilege’s recent performance-driven campaign is aligned with the brand’s overall marketing strategy

Misbaah Mansuri 26-December-2018

Asian Paints, Swiggy and SBI Life Insurance unveil short films, trailers setting in the holiday season

exchange4media Staff 26-December-2018

Campaign also provides solution for victims of misuse with #ResetItRight

exchange4media Staff 24-December-2018

Battery brand Livfast CEO talks about roping in Dhoni as ambassador and unorganized market moving towards established brands

exchange4media Staff 24-December-2018

Videos talk about upgrading electronics in the house during the year end

exchange4media Staff 23-December-2018

Independent agency SoS Ideas behind TVC for Whole Wheat Chakki Atta

exchange4media Staff 22-December-2018

Some big names include Amazon Prime, TVS, Vodafone, Uber Eats, Paytm, Zoomcar

exchange4media Staff 22-December-2018

Ad campaign, conceptualised and created by River Advertising, has been released in multiple languages

exchange4media Staff 22-December-2018