Marketing

Product launched by Ajay Kumar Reddy, Captain of Indian Men’s Blind Cricket Team

exchange4media Staff 04-January-2019

Guest Column: Founder & CEO of Black White Orange Brands Pvt. Ltd says 2019 is the year that fans across age groups & genres are going to enjoy the best content of some of their favourite brands

Bhavik Vora 04-January-2019

LiquidIndia to manage communication needs of both mainstream clients and start-ups

exchange4media Staff 03-January-2019

HomeLane.com rebrands with new tagline, ‘Interiors Made Easy’, to strengthen brand identity

exchange4media Staff 03-January-2019

Sixth season of VIVO Pro Kabaddi League is being streamed across 6 Star channels

exchange4media Staff 03-January-2019

The latest masala entertainer directed by Rohit Shetty has namely five product placements which include Ching's and Rupa Frontline that are endorsed by Ranveer Singh himself

Madhuwanti Saha 03-January-2019

Rahul Vengalil, Founder of What Clicks tells us about the trends that would slowly lose its sheen among smart marketers as well as few things which he hopes would change soon

Rahul Vengalil 03-January-2019

Industry players say almost 30-80 per cent billboards in Kerala are still vacant

Neethu Mohan 03-January-2019

The selected students will be trained to become multi-lingual, multi-format journalists skilled in the latest tools and techniques including Mobile Journalism (MoJo) and Artificial Intelligence

exchange4media Staff 02-January-2019

Brands like Jawa Motorcyles and Santro too grabbed eyeballs with key re-launches

Dolly Mahayan 02-January-2019

The media vertical of Hinduja Group has bought the Mumbai franchise in the upcoming professional sports league for karate. The first season begins January 11 in Bengaluru

exchange4media Staff 31-December-2018

The campaign song features Indian rapper Prabh Deep, known for his socially conscious rhymes and aims at deterring people from drinking and driving

exchange4media Staff 31-December-2018

From Veere Di Wedding and Sanju to Zero and Race, brands played a major role in many films this year

Neethu Mohan 31-December-2018

COO, Hungama Digital Media says while metropolitan India will continue to consume content with equal gusto, it is the Tier II & Tier III markets that will lead the growth in consumption

Siddhartha Roy 31-December-2018

Piyush Pandey became the first Indian to assume the role of a Global CCO; Indian agencies won prestigious international awards and India is all set to become the third largest ad market globally.

exchange4media Staff 31-December-2018

BARC Week 51: IBF which led the category the previous week for its role in issuing TVCs on the new TRAI tariff order, slipped to the third spot

exchange4media Staff 31-December-2018

This is also the first Indian song to reach 2 million views within just 2 hours and was the fastest to hit 25 million views on Youtube

exchange4media Staff 30-December-2018

The bench partly allowed the appeal and allowed Amul to use the two TV commercials after it removes portions disparaging rivals like Kwality Wall’s

exchange4media Staff 29-December-2018