Marketing News

In the last year, the virtual digital experience platform successfully delivered and executed over 75 events, from webinars to product launches

exchange4media Staff Jul 2, 2021 9:42 AM

Coin DCX

With this sponsorship, CoinDCX appeals to the millennials & Gen-Z population that are most likely to consider investing in crypto assets

exchange4media Staff Jul 1, 2021 3:25 PM


The actress will collaborate with the Indian ethnic wear brand to promote the range

exchange4media Staff Jul 1, 2021 3:13 PM


The brand has already rolled out a digital campaign, featuring two brand films

exchange4media Staff Jul 1, 2021 12:39 PM

ajay kakar

Ajay Kakar, Chief Marketing Officer, Aditya Birla Capital, shares what went behind the campaign that tapped into human beings' intent for self-preservation and selflessness

Rasika Kiran Upasani Jul 1, 2021 11:02 AM

Samyukta Iyer

In the past she has been part of brands like Asian Paints, Frooti, Appy, Digene, Vaseline, Lakme and Baskin Robbins.

Ruhail Amin Jul 1, 2021 10:25 AM

Boby Paul

At the eTechManch, Paul, GM Marketing at Manorama Online, delved into topics like monetisation of news, digital adoption, regional content and more

exchange4media Staff Jul 1, 2021 9:35 AM

vinit kapahi

Guest Column: Vinit Kapahi, Head of Marketing, Aviva India, details ways in which consumer behaviour towards insurance has involved

Vinit Kapahi Jun 30, 2021 2:03 PM

health conference

Panel discussion with Dr Bhavana Gautam, Dr Vispi Jokhi, Piali Dasgupta, and Nitiz Murdia

exchange4media Staff Jun 30, 2021 1:48 PM

health marcom awards 2021

At the second edition of e4m Health Communication Conference, panellists shared their best marketing lessons in the healthcare ecosystem during the pandemic

exchange4media Staff Jun 30, 2021 11:44 AM

Sandra Daniels

Daniels, the VP of Marketing at Enamor, discusses how the brand's website clocked 29 lakh visitors after the rollout of #FabulousEveryday campaign

Christina Moniz Jun 30, 2021 10:44 AM

Ashish Bhasin

Bhasin, CEO APAC and Chairman India, dentsu international, talks about recovery, restructuring and, of course, resilience in the pandemic

Naziya Alvi Rahman Jun 30, 2021 9:03 AM

shivam puri health communications

Shivam Puri, CEO, Cipla Health, delivered a keynote address at the e4m Health Communication Conference 2021

exchange4media Staff Jun 30, 2021 9:01 AM

Sabrina Prince

Sabrina Prince, EVP & Group Management Director, FCB Health Global, spoke on 'Digital Trends for strengthening brand engagement in a remote world,' at the e4m Health Communication Conference

exchange4media Staff Jun 30, 2021 8:54 AM


CoinDCX is the title sponsor, while Dream11 and Škoda are co-powered by sponsors. Kent RO is Sri Lankan team’s ‘Back of Jersey’ branding partner

exchange4media Staff Jun 30, 2021 8:45 AM


The 'Bravehearts’ campaign encapsulates the compelling real-life stories of the unsung Covid heroes & their humanitarian initiatives

exchange4media Staff Jun 29, 2021 6:44 PM


The campaign has been curated by Gurgaon-based integrated marketing agency, Kreativ Street

exchange4media Staff Jun 29, 2021 5:16 PM